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  • Understanding specification – our top of the blogs from 2014 | Competitive Advantage
    your specification strategy Read full blog Understanding specification Our blog on What is specification sales comes in second place Understanding the specification process is key to delivering value and moving away from selling on price alone This blog is a great introduction to this strategic approach Today it is very rare that a single person in construction will have full control of the decision to purchase but many have the influence to prevent the selection of a product It is thus important to fully understand the decision making chain where the influence is and to ensure that at every stage of what could be a 2 year process specifiers and influencers are happy with your products Read full blog Understanding the Dynamics of the Decision Making Unit In third place is our blog on Understanding the role of main contractors which then begins a theme of wanting to understand the different players in the industry Understanding what architects want is a popular topic Much of this is summarised in our blog The Decision Making Unit understanding specification influence For an effective specification strategy it is necessary to understand the type of contract being used then identify the organisations and decision makers in the project team This blog takes a look at the key players within the DMU reviewing their influence on the decision making process Read full blog The tools of specification selling Next in the line up is delivering effective CPD an important tool in the Trusted Advisors toolkit At Competitive Advantage we are firm believers in what we call becoming the Trusted Advisor and our blog 5 steps to building strong relationships with specifiers has struck a cord as has the 7 tools of specification selling The specification salesman must create demand reduce the importance of price and transfer influence away from the supply chain to the manufacturer This blog article reviews the tools available to the specification salesman in achieving this Read full blog Conclusion The story our blog stats tells is that your focus is on providing what the customer wants you want to understand specification influence and the role each decision maker plays in the DMU Finally you want to understand how to use the tools at your disposal to deliver this What would you like us to write about in 2015 Delivering an effective specification sales strategy Our knowledge of the construction sector and the specification process in particular allows us to understand the challenges faced by sales and marketing professionals At Competitive Advantage we take pride in supporting and guiding you in your specification strategy If you would like us to review your specification sales strategy or if you have a training requirement the please contact us Our top ten blogs of 2014 are Managing your specification strategy what is key account management Specification sales what is it and why should you be doing it Understanding the different players in the industry Main Contractors Managing your specification strategy What do Architects want Understanding

    Original URL path: http://www.cadvantage.co.uk/understanding-specification-our-top-of-the-blogs-from-2014/ (2016-02-12)
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  • 5 reasons your specification strategy is failing | Competitive Advantage
    lay the foundations for a strong specification strategy You re failing to develop clear achievable objectives Are you making decisions as dilemma s present themselves Not taking the time to think strategically as day to day tasks are too pressing It is a common trap to fall into Equally a strategy not thought through carefully could be a recipe for failure True strategic thinking needs the management team to take time out from the day to day issues Thinking time needs to be given to questions such as What are our strengths and weaknesses How are our competitors performing What do our customers think about us and our competitors What are the problems facing our customers How can we develop and use our company s strengths to exploit these opportunities The answers to these questions should be based on the facts gathered from your research as from this a defined specification strategy can be drawn up A strategy that has clear achievable objectives that help you achieve your goals You haven t communicated and got buy in to your strategy Great your sales team understand their objectives you have your specification strategy in place wrong Specification sales is a whole business process Not communicating your strategy across every business unit is a fundamental error Employees can only commit to your strategy and its goals if they know what they are Equally the strategy needs to be communicated clearly and inform on how each unit plays their part so you can get buy in from across the business You re being side tracked Being distracted by quick wins and easy pickings is tempting But remember the reason for devising a specification strategy is to position yourself as the preferred supplier To move away from deals delivered on cost alone Remember the bigger picture Yes you have to be flexible but you must also retain focus and use scarce human and financial resources wisely and remember the sustainable business growth your specification strategy aims to deliver You are not reviewing your strategy Creating a strategy in itself is not the end goal forgetting to refer back to the objectives and goals of your strategy means you are not following the roadmap you set yourself Equally ensuring your map is up to date and accurate is also important Review your plan regularly to measure and refine its effectiveness Taking time to review your strategy will help you stay focused identify any holes in your knowledge relevant training required by your team and hence deliver your business objectives With regular forecasting and research and well thought out objectives you will be in a good position to direct and measure your progress towards your end goal Further information Find out more about how we can help you develop and implement a winning strategy Further reading Key Factors for Successful Specification Selling Specification Strategy 5 steps to building strong relationships with specifiers The Seven Tools of Specification Selling Death of the Salesman Construction industry knowledge hub

    Original URL path: http://www.cadvantage.co.uk/5-reasons-your-specification-strategy-is-failing/ (2016-02-12)
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  • Effective specification strategies | Competitive Advantage | Page 3
    designing selecting purchasing and installing products is usually created for a single project employed by different organisations and then disbanded To further complicate matters the nature of the relationship between the members of Building Information Modelling Construction industry knowledge hub Effective specification strategies Understanding the construction industry NEW eBook Understanding the changing dynamics of product specification Posted on June 26 2014 by Helen Leave a comment The construction industry is vital to our economy Construction accounts for almost 7 of the UK economy as a whole contributing nearly 90billion Construction provides the buildings we live and work in and the infrastructure that supports our lives To be able to influence the specification of a product it is first necessary to understand Construction industry knowledge hub Effective specification strategies 12 steps to delivering effective CPD Posted on May 27 2014 updated on May 27 2014 by Chris Ashworth Leave a comment CPD seminars are an effective tool for starting a new relationship or enhancing an existing one with a practice Architects are required to complete 35 hours of CPD Continuing Professional Development each year other professionals have to meet similar requirements CPD seminars are a proactive way to introduce your company and demonstrate technical competence This Communicating with the industry Construction industry knowledge hub Effective specification strategies Recruiting a Specification Salesperson Posted on May 6 2014 updated on May 6 2014 by Chris Ashworth Leave a comment With the UK construction industry strengthening we have been asked by a few of our clients how they go about recruiting more sales staff Identifying a candidate with the myriad of skills required to specification sell is a challenge When recruiting an established Specification Salesperson you will expect him or her to have a network Construction industry knowledge hub Effective specification strategies Are you getting the most from your specification activity Posted on May 1 2014 updated on May 14 2014 by Chris Ashworth Leave a comment NBS have just published their latest Specification Survey and it provides some invaluable information about the evolving specification process as well as some clues for improving specification sales activity Here are a few points for you to think about Get involved in projects at an early stage An important finding is that specification creation is Construction industry knowledge hub Effective specification strategies Sustainability update April Posted on April 9 2014 updated on January 18 2016 by Helen Leave a comment Version 3 of the Green DealCode of Practice has just been published by DECC they have also published a draft of version 4 that will replace version 3 in due course There are calls for the Green Deal to be thrown a lifeline with only 33 plans being recorded in February The Government is providing Construction industry knowledge hub Effective specification strategies Sustainability Understanding the construction industry Planning Effective CPD Posted on April 9 2014 updated on April 9 2014 by Helen Leave a comment Online training Planning CPD Thursday 29th May 2014 Cost 45 00 CPD

    Original URL path: http://www.cadvantage.co.uk/category/knowledge-hub/effective-specification-strategies/page/3/ (2016-02-12)
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  • budget | Competitive Advantage
    with a 1 9 rise in Q2 and a 1 7 rise in Q3 the highest Q3 rise since 2003 The CPA has also published their latest Construction Construction industry knowledge hub Construction market activity September Construction Market Overview Posted on September 21 2013 updated on January 18 2016 by Helen Leave a comment The ONS has released its latest figures for Construction Output These figures show that compared to June 2013 output increased in July 2013 by 2 2 and has also increased by 2 when compared with July 2012 The volume of new orders for Q2 2013 is estimated to be 19 8 higher than in Q1 2013 and has risen by Construction industry knowledge hub Construction market activity August Construction Market Overview Posted on August 15 2013 updated on January 18 2016 by Helen Leave a comment At long last the green shoots of recovery are starting to show with good news from a number of quarters We are only seeing very small positive swings but it is in the right direction and will contribute to confidence and a positive attitude which in turn will encourage further growth An example of this Construction industry knowledge hub Construction market activity July Construction Market Overview Posted on July 17 2013 updated on April 9 2014 by Helen Leave a comment The ONS released its figures for Output in the Construction Industry May 2013 earlier this month these figures show that total volume of construction output in May 2013 was 4 8 lower than in May 2012 with zero growth since April 2013 The Construction Products Association s State of the Trade Survey 2013 Q2 shows that the sales Construction industry knowledge hub Construction market activity Construction Market Outlook preparing for future challenges Posted on April 26 2013 updated on January 18 2016 by Helen Leave a comment At the start of last year many companies were optimistic about prospects for 2012 but as the months passed that optimism faded as the small growth expected failed to materialise The latest figures for the UK economy show that we have narrowly avoided a triple dip recession The economy grew by 0 3 in the first Construction industry knowledge hub Construction market activity Understanding the construction industry The future of the construction industry latest views from industry leaders Posted on April 10 2013 updated on January 18 2016 by Helen Leave a comment Last night CIMCIG held its annual Chairman s Debate Tuesday 9 April 2013 at which a number of leading figures form a panel to discuss a key construction issues in front of an audience of selected senior executives from the industry Principal guest was Peter Hansford Chief Construction Advisor the panel comprised Brian Berry Chief Executive Construction industry knowledge hub Construction market activity Understanding the construction industry March Construction Market Overview Posted on March 20 2013 updated on April 9 2014 by Helen Leave a comment The ONS has released figures for New Orders in the Construction Industry These

    Original URL path: http://www.cadvantage.co.uk/tag/budget/ (2016-02-12)
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  • constructtion skills | Competitive Advantage
    about us Case studies knowledge hub Knowledge hub Useful links Events Competitive Advantage constructtion skills Knowledge hub home constructtion skills Construction industry update December Posted on December 15 2015 updated on December 16 2015 by Chris Ashworth Leave a comment With the drive to build a million homes by 2020 councils may be allowed to build starter homes on green belt A government consultation has proposed changing the rules to enable councils to allocate appropriate small scale sites in the green belt specifically for starter homes In a bid for more affordable homes the Government have extended their Construction industry knowledge hub Understanding the construction industry Learn more about Building Information Modelling Communicating with the industry Construction market activity Effective specification strategies Marketing in construction Sustainability Understanding the construction industry Understanding your customer n Select by type n Blog News Article Report eBook Youtube Video Book Review Slideshare Infographic Event Twitter Chat Construction Sales Marketing eNews Get the latest in Construction Sales Marketing news straight to your inbox once a month REGISTER NOW Construction reports eBooks webinars and course bookings BROWSE Tell us how we can help We are happy to talk through your construction sales and marketing challenges CONTACT

    Original URL path: http://www.cadvantage.co.uk/tag/constructtion-skills/ (2016-02-12)
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  • Skills Shortages | Competitive Advantage
    Ashworth Leave a comment Sir Michael Wilshaw head of the education watchdog warns against poor quality apprenticehips Sir Michael goes on to say in his speech at the CBI conference The economy is growing and there is a cross party consensus on the importance of vocational education in general and the need for more high calibre apprenticeships in particular In Construction industry knowledge hub Understanding the construction industry Construction industry update May Posted on May 12 2015 updated on January 18 2016 by Chris Ashworth Leave a comment The new LoveLives campaign backed by Construction News has now raised 220 000 The campaign is seeking to raise a total of 400 000 in 50 days to secure the short term future of almost 200 people seeking apprenticeships through Building Lives The CITB SkillBuild awards have announced the first woman to win a prestigious newcomers award Demi Leigh who Construction industry knowledge hub Understanding the construction industry Construction industry update April Posted on April 15 2015 updated on April 15 2015 by Chris Ashworth Leave a comment With the upcoming election the construction industry is keen to have their say Glenigan have published a special report reviewing the construction specific issues that will directly impact the industry The Construction Industry Council are providing regular election briefings demonstrating that Construction is a key engine for UK economic growth The long awaited 2015 editions of several Approved Documents Construction industry knowledge hub Understanding the construction industry Construction industry update March Posted on March 17 2015 updated on January 18 2016 by Chris Ashworth Leave a comment The first week of March saw the UK Government s Housing Week Peter Bolton King RICS Global Property Standards Director provides a short youtube video with comments on the latest Government and Opposition statements concerning the housing

    Original URL path: http://www.cadvantage.co.uk/tag/skills-shortages/ (2016-02-12)
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  • Construction Industry | Competitive Advantage
    Industry Knowledge hub home Construction Industry Construction industry update November Posted on November 17 2015 updated on November 17 2015 by Chris Ashworth Leave a comment Sir Michael Wilshaw head of the education watchdog warns against poor quality apprenticehips Sir Michael goes on to say in his speech at the CBI conference The economy is growing and there is a cross party consensus on the importance of vocational education in general and the need for more high calibre apprenticeships in particular In Construction industry knowledge hub Understanding the construction industry Infographic Timeline of the UK Construction Industry Posted on April 15 2013 updated on April 16 2015 by Helen Leave a comment Construction industry knowledge hub Understanding the construction industry Learn more about Building Information Modelling Communicating with the industry Construction market activity Effective specification strategies Marketing in construction Sustainability Understanding the construction industry Understanding your customer n Select by type n Blog News Article Report eBook Youtube Video Book Review Slideshare Infographic Event Twitter Chat Construction Sales Marketing eNews Get the latest in Construction Sales Marketing news straight to your inbox once a month REGISTER NOW Construction reports eBooks webinars and course bookings BROWSE Tell us how we can

    Original URL path: http://www.cadvantage.co.uk/tag/construction-industry/ (2016-02-12)
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  • construction industry update | Competitive Advantage
    about us Case studies knowledge hub Knowledge hub Useful links Events Competitive Advantage construction industry update Knowledge hub home construction industry update Construction industry update November Posted on November 17 2015 updated on November 17 2015 by Chris Ashworth Leave a comment Sir Michael Wilshaw head of the education watchdog warns against poor quality apprenticehips Sir Michael goes on to say in his speech at the CBI conference The economy is growing and there is a cross party consensus on the importance of vocational education in general and the need for more high calibre apprenticeships in particular In Construction industry knowledge hub Understanding the construction industry Learn more about Building Information Modelling Communicating with the industry Construction market activity Effective specification strategies Marketing in construction Sustainability Understanding the construction industry Understanding your customer n Select by type n Blog News Article Report eBook Youtube Video Book Review Slideshare Infographic Event Twitter Chat Construction Sales Marketing eNews Get the latest in Construction Sales Marketing news straight to your inbox once a month REGISTER NOW Construction reports eBooks webinars and course bookings BROWSE Tell us how we can help We are happy to talk through your construction sales and marketing challenges CONTACT

    Original URL path: http://www.cadvantage.co.uk/tag/construction-industry-update/ (2016-02-12)
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web-archive-uk.com, 2017-12-12