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  • Why Should You Consider SEO For Your Business? [INFOGRAPHIC] « «
    well as the general principles of the discipline to business owners and sole traders looking to improve their online presence As usual at the Designbysoap office whenever we find ourselves getting asked the same questions regularly we turn the answers into either a blog post or an infographic With that in mind here s our infographic on Why Should You Consider SEO For Your Business feel free to use this on your own website to help convince potential clients just please link to us if you do For a full size version of the infographic just click on the image below If you re looking for affordable infographic design get in touch with us for a no obligation quote Post by John Pring Follow him on Twitter john pring Panda Update Rolled Out Globally To All English Language Google Users 5 Handy Online Resources For Designers 2 comments Leave a Reply Cancel reply Your email address will not be published Required fields are marked Name Email Website Comment You may use these HTML tags and attributes a href title abbr title acronym title b blockquote cite cite code del datetime em i q cite s strike strong Ranked in the

    Original URL path: http://www.designbysoap.co.uk/why-should-you-consider-seo-for-your-business-infographic/ (2016-04-24)
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  • internet marketing «
    and sole traders looking to improve their online presence As usual at the Designbysoap office whenever we find ourselves getting asked the same questions regularly we turn the answers into either a blog post or an infographic With that in mind here s our infographic on Why Should You Consider SEO For Your Business feel free to use this on your own website to help convince Read The Rest In

    Original URL path: http://www.designbysoap.co.uk/tag/internet-marketing/ (2016-04-24)
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  • What Should You Do If You’ve Been Hit By The Farmer / Panda Update? « «
    damage done to their rankings by the algorithm update In a reply to a question Wysz posted the following pertinent advice If you think you have been impacted by this change referring to the farmer panda update you should evaluate all the content on your website and do your best to improve the quality of the pages on your domain removing low quality or duplicate pages or moving them to a different domain could improve your rankings for the high quality content I think this is sound advice and frankly something a lot of people should have been doing before this update If you know you ve got low quality content on your site or content that you ve directly taken from another source your first step would be to remove this content altogether or move it to another domain if you like although I don t see the point of that particularly On top of removing obviously low quality content you need to be aware of any original content that may appear as shallow content to search engine spiders Finding such content can be a little tricky but it is possible particularly when you ve got Open Site Explorer at your disposal Rather than writing my own version of how to locate this content I ll direct you to the single best post on that exact subject on the SEOMoz blog Weed Out Your Lowest Performing Pages You need to ensure the level of quality content on your website remains as high as possible if you ve got the time it might be worth going through previous blog posts and organic search landing pages and adding additional content to these posts and pages Your content is far more likely to be considered high quality if it s in depth

    Original URL path: http://www.designbysoap.co.uk/what-should-you-do-if-youve-been-hit-by-the-farmer-panda-update/ (2016-04-24)
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  • farmer update «
    avoiding penalties in the future and improving your SEO campaigns with the farmer panda update in mind Since the publication of that post however I ve had a few emails from people asking what you can do if you ve already been hit by the update and have seen your rankings drop dramatically over the last few weeks As usual rather than answer people individually I thought I d cover the topic in a blog Read The Rest In farmer update Google Google algorithm panda update Search Engines SEO No Comments by John 14 Mar 2011 How Has The Farmer Panda Update Affected SEO If you ve been following the recent SEO news with any interest you ll be aware of Google s recent algorithm update Originally known as the Farmer update a term coined by Danny Sullivan which quickly permeated into general usage due to the fact that the algorithm update was aimed at so called content farms In the last few days however Matt Cutts confirmed in an interview with Wired that the internal name for the update at the Google offices was the Panda or big Panda update apparantly named after a Google software Read The Rest

    Original URL path: http://www.designbysoap.co.uk/tag/farmer-update/ (2016-04-24)
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  • Google algorithm «
    the UK SEO industry has been speculating for some time now about exactly when the Panda update would hit our SERPS after Google launched it in the USA around a month ago In addition to the news of the global roll out Google Fellow Amit Singhal announced that the update will now incorporate information gained from their experiment Read The Rest In Google Google algorithm Google update panda update No Comments by John 05 Apr 2011 What Should You Do If You ve Been Hit By The Farmer Panda Update I ve already written a fairly in depth post on how Google s most recent update has affected SEO which concentrated on avoiding penalties in the future and improving your SEO campaigns with the farmer panda update in mind Since the publication of that post however I ve had a few emails from people asking what you can do if you ve already been hit by the update and have seen your rankings drop dramatically over the last few weeks As usual rather than answer people individually I thought I d cover the topic in a blog Read The Rest In farmer update Google Google algorithm panda update Search Engines SEO No Comments by John 14 Mar 2011 How Has The Farmer Panda Update Affected SEO If you ve been following the recent SEO news with any interest you ll be aware of Google s recent algorithm update Originally known as the Farmer update a term coined by Danny Sullivan which quickly permeated into general usage due to the fact that the algorithm update was aimed at so called content farms In the last few days however Matt Cutts confirmed in an interview with Wired that the internal name for the update at the Google offices was the Panda or

    Original URL path: http://www.designbysoap.co.uk/tag/google-algorithm/ (2016-04-24)
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  • panda update «
    In Google Google algorithm panda update SERPS 1 Comment by John 12 Apr 2011 Panda Update Rolled Out Globally To All English Language Google Users Yesterday a post on the Google Webmaster Central blog confirmed that the Panda update has now been rolled out globally affecting all English language based searches on Google across the world Everyone in the UK SEO industry has been speculating for some time now about exactly when the Panda update would hit our SERPS after Google launched it in the USA around a month ago In addition to the news of the global roll out Google Fellow Amit Singhal announced that the update will now incorporate information gained from their experiment Read The Rest In Google Google algorithm Google update panda update No Comments by John 05 Apr 2011 What Should You Do If You ve Been Hit By The Farmer Panda Update I ve already written a fairly in depth post on how Google s most recent update has affected SEO which concentrated on avoiding penalties in the future and improving your SEO campaigns with the farmer panda update in mind Since the publication of that post however I ve had a few emails from people asking what you can do if you ve already been hit by the update and have seen your rankings drop dramatically over the last few weeks As usual rather than answer people individually I thought I d cover the topic in a blog Read The Rest In farmer update Google Google algorithm panda update Search Engines SEO No Comments by John 14 Mar 2011 How Has The Farmer Panda Update Affected SEO If you ve been following the recent SEO news with any interest you ll be aware of Google s recent algorithm update Originally known as the

    Original URL path: http://www.designbysoap.co.uk/tag/panda-update/ (2016-04-24)
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  • Search Engines «
    in content development creation and marketing Get in touch with us on 01432 839 461 or visit our infographic design page 05 Apr 2011 What Should You Do If You ve Been Hit By The Farmer Panda Update I ve already written a fairly in depth post on how Google s most recent update has affected SEO which concentrated on avoiding penalties in the future and improving your SEO campaigns with the farmer panda update in mind Since the publication of that post however I ve had a few emails from people asking what you can do if you ve already been hit by the update and have seen your rankings drop dramatically over the last few weeks As usual rather than answer people individually I thought I d cover the topic in a blog Read The Rest In farmer update Google Google algorithm panda update Search Engines SEO No Comments by John Ranked in the top 100 UK Marketing Blogs by HubSpot Featured Content Infographic Promotion Guide Xbox One Interactive Star Trek Interactive The Hobbit Interactive 10 Reasons to Get Started with Content Marketing Content Creation Guide North Korean Threat Interactive Infographic Film Quote Series Night of the LEGO

    Original URL path: http://www.designbysoap.co.uk/tag/search-engines/ (2016-04-24)
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  • Improving Your Site Architecture For SEO « «
    go about improving your own site architecture First you need to ascertain the effectiveness of your current website architecture and that involves a little bit of research and some drawing Start with your homepage and start listing your website pages in terms of links and depth you should end up with something looking a little bit like this Obviously yours will look a little different but I ve come up with the above image as it allows me to demonstrate the issues you ll likely need to address when looking at your own site architecture As we can see some of the content is 6 7 or even 8 clicks away from the homepage making it extremely difficult for visitors and search engines to find it A site architecture like the one above will result in the bottom sets of pages 3 clicks from the homepage seeing a poor indexation rate low level of long tail searches and low power and authority Have a look at this SEOMoz post on the Dmoz directory for an example of how indexation stops once it reaches a certain level even on hugely authoritative domains One of the primary reasons for this is a lack of internal links to the bottom pages with many being stuck in what SEO s refer to as a silo What Is A Silo A silo refers in this instance to a collection of pages which are only accessible from the preceeding page Let s take a look at the following example The pages above are in a silo the lower pages are only accessible via the page above it This means that in order to reach the bottom page which could well be a piece of high quality content users are expected to embark on a six click descent making it very unlikely that many people will reach the page This kind of internal linking also results in very low authority pages at the bottom of the silo as the page authority drops considerably the further you move down This is likely to result in those bottom pages not ranking well even for very long tail terms and in a lot of cases not even being indexed by search engines So how do we avoid these content silos The answer lies in improving your internal linking campaign and flattening your site architecture Flattening Your Site Architecture The aim here is to ensure that all of your high quality content and relevant pages or preferably every page on the site is never more than three clicks away from the homepage or from any other page for that matter We can achieve this simply by improving our overall internal linking structure As you can see from the image above apologies if it s a bit squashed but it should be clear enough for you to get the general idea we have flattened the site architecture by effectively promoting our lower down pages via internal links Essentially we ve increased the

    Original URL path: http://www.designbysoap.co.uk/improving-your-site-architecture-for-seo/ (2016-04-24)
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web-archive-uk.com, 2017-12-14