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  • Great Marketing Disasters
    sales figures It only hit them at what was occurring when it was time to buy the airline tickets and the accountants started pointing out the bottom line figures Hoover began refusing to honour the promotion which led to the formation of a consumer group called the Hoover Holidays Pressure Group The Group purchased enough shares of Maytag Hoover s corporate parent to attend shareholder meetings and pressure the company to make good on the promotion When that failed they took it to the courts making headlines throughout Europe and the United States The court cases went on for five more years costing Hoover 50 million dollars and such a devastating drop in their reputation Maytag was forced to sell off the company to Italian competitor Candy You might avoid financial disaster yourself if you buy motor caravan insurance classic car insurance or even accident insurance and cheap short term car insurance from this site or try here for car insurance no deposit The Butcher Cover The Beatles are the most popular rock band in the history of music The members of the band each went on to be some of the most respected musicians in the modern era and they were all multimillionaires to boot So it is surprising to hear that there was one album made by the Beatles that actually lost money and culminated in a PR scandal It all started with a photo shoot with acclaimed photographer Robert Whitaker He had an idea for a piece of conceptual art involving the Beatles and thinking it was humorous went along without a thought Later George Harrison would say he thought it was a bad idea all along but remained silent at the time because John and Paul liked it The photo shoot required the Beatles to sport

    Original URL path: http://www.designyourmarketing.co.uk/ (2016-02-14)
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web-archive-uk.com, 2016-10-22