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  • Static Vs Dynamic websites - what's the difference?
    websites There are many static websites on the Internet you won t be able to tell immediately if it is static but the chances are if the site looks basic and is for a smaller company and simply delivers information without any bells and whistles it could be a static website Static websites can only really be updated by someone with a knowledge of website development Static websites are the cheapest to develop and host and many smaller companies still use these to get a web presence Here at EDinteractive web development we can advise or help to develop both static and dynamic websites Advantages of static websites Quick to develop Cheap to develop Cheap to host Disadvantages of static websites Requires web development expertise to update site Site not as useful for the user Content can get stagnant Dynamic sites on the other hand can be more expensive to develop initially but the advantages are numerous At a basic level a dynamic website can give the website owner the ability to simply update and add new content to the site For example news and events could be posted to the site through a simple browser interface Dynamic features of a site are only limited by imagination Some examples of dynamic website features could be content management system e commerce system bulletin discussion boards intranet or extranet facilities ability for clients or users to upload documents ability for administrators or users to create content or add information to a site dynamic publishing Advantages of dynamic websites Much more functional website Much easier to update New content brings people back to the site and helps in the search engines Can work as a system to allow staff or users to collaborate Disadvantages of dynamic websites Slower more expensive to develop Hosting

    Original URL path: http://edinteractive.co.uk/article/?id=4 (2016-02-12)
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  • Accessibility + your website - A basic guide for the website owner
    justification as to why any adjustments were not reasonable to be made can be given As you will see below though making a new or existing website accessible can be relatively simple Delivering your message to more people As we ve seen above 19 of the working population could be affected by some form of disability and this is 19 of the population that could be potentially your customers or recipients of your message Depending on the nature of the disability and the condition of your website this may be more or less applicable Consider though that disregarding all accessibility issues will almost certainly prevent your message being delivered to a proportion of this 19 This could amount to a few potential visitors or thousands depending on the scale of your site and its level of compliance Can you afford to ignore this audience Secondly you may have put some thought into increasing traffic through website search engines or other means Making your website compliant with accessible standards will almost certainly help increase your chances in the search engines which in turn will generate more traffic to your site How does this work though Put simply the search engines find information on your website in a similar way as a screen reading software might Therefore an accessible website is often ranked more highly in the search engines than a non compliant website Textual information or textual representations of animation and graphics are more easily readable by disabled users and also the search engines Quality You may have spent a lot of time and effort developing the reputation of your organisation If a disabled user was unable to use your website this could potentially lessen this persons image of your company In addition to this articles are written today which actually test different websites for compliancy and actually name and shame websites that do not comply Linking in an accessibility statement of intent on your website shows that time and effort has been invested to make your website accessible Being prepared for this and projecting a professional compliant image need not break the bank as we ll see next Do it yourself website accessibility If you have the time or inclination there are a few simple steps you can take to test your sites compliancy and make changes to or make your new site accessible First of all if you have an existing website try the following automated website compliancy test http www cynthiasays com Simply type in your website address in the box at the bottom of the screen and Cynthia will tell you how compliant it is Some of these issues can be tested by Cynthia and there are some that need checking manually but this will give you a very rough idea Automatic testers are one thing but if you can get some real world testing this is even better Unless you are reasonably technical automatic testers may just confuse you but at least they will give you

    Original URL path: http://edinteractive.co.uk/article/?id=3 (2016-02-12)
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  • Making the most of your website using the search engines
    products or any keywords that are relevant to your company 3 Make a note of where your site features in the listings and where your competitors feature click the next button at the bottom of the page twice for each result so you can gauge the all important first 3 pages 30 results If you are happy that your company and keywords feature in the first 30 results then the chances are that your site is optimised for the search engines If the results are unsatisfactory then read on A vast proportion of websites are receiving less visits and generating less enquiries than they ought to The chances are that a search for your company name or products reveals that you are well past the magic third page of results studies show that most people don t navigate past the third page This means effectively that your website is most likely not fulfilling its potential as a marketing tool Also worst of all someone searching for your company name or keywords could find one of your competitors before they find your company If this is the case what can you do about it Do it yourself There are several things you can do to your site to aid this situation First of all you can increase your sites popularity page rank by creating links to the websites of your suppliers partners and customers to see if they will link to your site in return for a reciprocal link from your site This reciprocal linking is vital to increase not only targeted visitors but also your own websites page rank and popularity in the search engines This can be done simply by contacting the relevant parties and requesting the possibility of them linking to your site in return for you linking to theirs In addition to linking you should also alter your content to feature your keywords more often Make sure that page titles and content feature all of your keywords and repeatedly if possible Try adding three or four instances of your keywords initially The sites that currently feature above you in the search engines will quite possibly contain more keyword density than your site Depending on the search engine it may take several days or weeks for the search engine to take into account the changes you make These are the core essential steps but there are thousands of articles on the Internet devoted to this subject in great depth Hire someone to do it Armed with the basic points above get in touch with an expert in Search engine optimisation and get them to do the hard work to optimise your site for you All you need do is produce a list of keywords and a list of sites that you d like to link to from Make sure that your expert can also obtain detailed monthly reports on how many visitors you are getting and your sites performance on the keywords in the search engines Make a

    Original URL path: http://edinteractive.co.uk/article/?id=2 (2016-02-12)
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  • Quick guide to your website and the search engines
    is money and everything needs to be done yesterday We have prepared this quick guide as the bare minimum that you need to know about getting the right results for your website in the search engines Key Phrases Come up with a list of several key phrases start with around ten These key phrases should be your company name s your product names or other things that you would like your target audience to find you on Keep these specific however by adding your area or city name to this phrase E g the keyword Communities should become the key phrase Manchester Communities Try and second guess who and why you want people to find your site Pay Per Click You don t have time to invest writing search engine friendly content or getting people to link to your site but you need to be listed at the top of Google on these particular key phrases Here s how to do it in under ten minutes Grab the company credit card and point your browser at https adwords google com Essentially this allows you to create a small advert which will appear on the top right of Google The system will allow any key words or key phrases to be entered and a small amount per click will be charged minimum 4p per click Press the Click to Begin button and guide yourself through a few screens Set up a quick advert as instructed or contact us using the details at the bottom of this article for further help Once the account is set up EDi consultants can help manage and monitor this campaign for you If this does a job for you that s it you can now return to whatever you were doing However you may want to

    Original URL path: http://edinteractive.co.uk/article/?id=1 (2016-02-12)
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  • Middleton Regeneration website launches
    regeneration is about everybody in the community working together to make their area a better place to live The strategy demonstrates the commitment of the three Ward Councillors businesses and community groups who are working together to make Middleton a safe healthy prosperous and dynamic community Middleton regeneration includes improving health and well being providing good quality affordable housing green spaces better job opportunities improving educational attainment and local facilities

    Original URL path: http://edinteractive.co.uk/article/?id=86 (2016-02-12)
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  • Pop Art Factory at Beatherder 2009
    websites Alex Fenton of EDinteractive studies a part time MA Creative Technology at the University of Salford As part of a recent Masters project Alex turned his web application skills to the world of Pop Art The result is a web site called Pop Art Factory The website allows people to log on add their own pictures or photos and then choose various settings to create Pop Art images in the style of Andy Warhol Roy Lichtenstein etc Pop art is a visual art movement that emerged in the mid 1950s in Britain and is often characterized by themes drawn from popular culture Anyone using Pop Art factory can instantly add their own pictures to create art work drawn from their own experiences of popular culture or to highlight topical issues The website has proved to be very popular so much so that Alex has been invited to set up Pop Art Factory at a local festival in July The Beatherder festival is located in stunning settings in the Ribble Valley Now in its 4th year the festival is quite unique Evolving from the northern underground party scene it is spiced with artistry musical madness and theatrical nonsense One such

    Original URL path: http://edinteractive.co.uk/article/?id=85 (2016-02-12)
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  • Now accredited for DTI Business Support Scheme
    and Social Media Marketing Top 10 tips More Posts EDinteractive is an interactive media and web development group Find out more about us here or contact us here RSS Feed Make a comment about this article Now accredited for DTI Business Support Scheme We are now provisionally accredited as an e business consultant for the Isle of Man Department of Trade and Industry s DTI Business Support Scheme BSS BSS

    Original URL path: http://edinteractive.co.uk/article/?id=83 (2016-02-12)
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  • Student Information Directorate new website
    Enquires Applications and Registration of students Progression includes Academic Model Assessment and Logistics the Consulting unit is made up of Projects Analysis and Development teams and the Support team give overall support to the Directorate The SID Vision The focal point of our efforts is the SID Vision The University of Salford will be internationally regarded as the Benchmark for Excellence in student information management SID s goal is to realise this Vision within five years but to do this we have to maintain a tight focus on three strategic aims To be highly valued by students and colleagues for delivering lean intuitive business processes which anticipate the customer s need and minimise inconvenience To be the university s Centre of Expertise on student data To create and facilitate a Virtual Community of students at Salford Web presence is key in supporting and communicating the SID Vision with this in mind the new website is aimed at University staff who want to find out more about the SID structure and roles and responsibilities of the units Having this information available was the objective of phase one of a longer term website project phase two will include transferring content from the

    Original URL path: http://edinteractive.co.uk/article/?id=81 (2016-02-12)
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web-archive-uk.com, 2016-10-24