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  • Email Marketing - Email Image Blocking
    sends a text version with your HTML email ie multi part MIME format recipients that can t handle HTML will still get a readable message 3 Focus on response rate click throughs conversions not opens With image blocking rapidly becoming the default setting open rates are unreliable If you want to measure the success of your email campaigns focus on the bottom line Email Image Blocking AOL 6 0 Gmail

    Original URL path: http://www.emailtools.co.uk/tips/email-image-blocking.htm (2016-02-18)
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  • Email Marketing Solutions : 21 Ways To Avoid Email Spam Filters
    a mailing service that tolerates spam 10 Remove bounces from your list 11 Don t use the recipient s email address in the subject line 12 Avoid using words that appear in Outlook s Junk Filter list 13 Don t use multiple exclamation marks or dollar signs 14 Ask recipients to add your email address to their trusted sender or whitelist list or Address Book 15 Don t use excessive

    Original URL path: http://www.emailtools.co.uk/tips/avoidfilters.htm (2016-02-18)
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  • Email Marketing Solutions UK : How To Whitelist An Email Address
    the heading if all of the following rules are true go to the top row labeled FROM header Next to this you will see a drop down menu Make sure to select contains then simply type in our email address into the box provided 7 At the bottom where it says Move the message to select Inbox from the drop down menu 8 Click the Add Filter button at the bottom to add this filter For Hotmail MSN To add our email address to your Safe List 1 Login to your Hotmail or MSN Mail account 2 Click on Options 3 Click Junk Mail Protection 4 Click on Safe List 5 In the box provided type in our domain 6 Click the Add button 7 When you see the address you entered in the Safe List box click on the OK button To add our email address to your Contacts List 1 Login to your Hotmail of MSN Mail account 2 Click on Contacts folder 3 In the new screen which opens click New upper left corner 4 Assign a Quickname in the left hand box 5 Enter our email address into the Online Addresses area For AOL To add our email address to your Address Book or Custom Sender List AOL9 0 1 Click the Spam Controls link lower right area of your inbox 2 When the Mail Spam Controls box appears click Custom sender list 3 Choose allow email from option 4 Add the domain email address you would like to receive mail from 5 Click Add then Save AOL 7 8 1 Go to Keyword Mail Controls 2 Select the screen name you are using to receive email 3 Click Customize Mail Controls For This Screen Name 4a For AOL version 7 0 In the section for

    Original URL path: http://www.emailtools.co.uk/tips/whitelisting.htm (2016-02-18)
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  • Email Marketing Metrics - Maximising Your Email Marketing ROI
    industry This report has the answers Many people ask what should my open rate be or how many clicks should I be getting However the real question you should be asking is what are my business goals and what results really matter to my business The most important measure is the number of qualified leads and sales your email campaign generates The only result that can directly contribute to your bottom line is generating a lead or making a sale Everything else just helps you get there With sales cycles much longer and more complex in the B2B world than B2C business to business marketing requires very different strategies from campaigns aimed at the consumer market The key mission for B2B marketing is to capture sales leads and then move those prospects along the path towards sales Email is the perfect medium to do this B2B campaigns should focus on relationship building and lead generation rather than direct sales You need to nurture your leads before passing them off to your sales team If you want to be successful you ve got to be in it for the long term I am confident that you ll find this guide extremely

    Original URL path: http://www.emailtools.co.uk/metrics/index.htm (2016-02-18)
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  • Email Marketing Law USA
    the transmission of the message 2 Opt out requests must be processed within 10 days including those that may come through non traditional means 3 You must include a physical postal address in the body of your email Note PO Boxes are probably not adequate 4 You must not use deceptive or misleading subject lines 5 You must not falsify or use invalid headers this includes the To and From lines and all routing information 6 If the message is not opt in you must include a clear notice that the message is an advertisement or solicitation 7 You may not sell exchange or otherwise transfer the email address of any recipient who has made an opt out request Notes i Emails sent with the affirmative consent of the recipient do not need to include any identification that the message is an advertisement or solicitation Affirmative consent is where the recipient has made an active choice to receive commercial emails note that pre checked subscribe boxes are passive choices ii Transactional or relationship messages may not falsify email header routing information but are otherwise exempt from the notification postal address and opt out requirements above A transactional or relationship message

    Original URL path: http://www.emailtools.co.uk/tips/email-law-US.htm (2016-02-18)
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  • Email Marketing Solutions UK : How To Get Off An Email Blacklist
    Spamcop blocking list Getting off If you have stopped the spam you will be de listed automatically a maximum of 48 hours from the most recent spam complaint If you have been falsely and or maliciously accused of spamming and you want to take action against a user who has erroneously accused you of spamming you need to forward the following to mailto blproblem admin spamcop net 1 the entire SpamCop report including full headers and the entire spam and 2 proof that the user in question did subscribe for your list proof can be a log excerpt or a copy of the returned emailed confirmation There must be proof of a two way secure confirmation This must include IPs and date stamps for two stages both a signup and a confirmation SPEWS Spam Prevention Early Warning System Getting off Unlike other block lists SPEWS does not take spam submissions or nominations Entries in SPEWS are made by the people who run SPEWS for their own blocking and filtering needs In short once you re on there is little an end user can do to get off see below if you are the hosting provider ISP Solution switch hosts or ISPs If your IP address range is being listed by SPEWS if spam or spam involvement hosting spammers selling spamware from your IP address range ceases it will drop out of the list in time Normally the listing involves spam related problems with your host and the first step you need to take is to complain to them about the listing In almost all cases your host is the only person that can get an address range out of the SPEWS list If there is a spam related problem with your host their IP address range will not be removed

    Original URL path: http://www.emailtools.co.uk/tips/blacklists.htm (2016-02-18)
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  • Email Marketing Solutions UK - Microsoft Outlook Junk Email Filters
    contains extra income Body contains Guarantee AND satisfaction Body contains Guarantee AND absolute Body contains more info AND visit AND Body contains SPECIAL PROMOTION Body contains one time mail Body contains order today Body contains order now Body contains money back guarantee Body contains 100 satisfied Body contains mlm Body contains mlm Body contains Body contains check or money order Body contains 000 AND AND Microsoft Outlook Adult Content Filter

    Original URL path: http://www.emailtools.co.uk/tips/outlookjunkfilters.htm (2016-02-18)
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  • Email Marketing Tips - Email Lists & Mailing List Rental
    have several list owners in their portfolio often with complementary lists List Owners and List managers will rarely if ever recommend a list outside of their portfolios List Brokers are slightly different can help with mailing list selections etc Recognised brokers have a commission sharing agreement that enables each of them to assess any lists managed by any of the List Owners List Managers Since list brokers earn their fee by taking a commission from the list owner rather than the list buyer you should not pay any more than if you were to source each list directly Since list sales reps usually work on commissions they may try to sell you as many names as possible instead of the best names for your particular campaign However you should remember that it is list quality not quantity that counts You should also ensure that any email lists that you rent are DOUBLE OPT IN ie the recipients have requested AND confirmed their wish to receive the email And it would be worth insisting on a warranty built into the contract that will protect your business should the rented list fall foul of spam or data protection legislation A typical response

    Original URL path: http://www.emailtools.co.uk/tips/email-list-rental.htm (2016-02-18)
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