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  • Email Marketing Solutions UK : Text Or HTML Email?
    view html emails but Does the reader want html The only way to know for sure is to ask them Always offer a text version Html should be an option not a substitute Advantages of html email Visually appealing better control over link appearance you can track the number of emails opened seamless click through to your site better response rate Disadvantages of html email not viewable in all email

    Original URL path: http://www.emailtools.co.uk/tips/textvshtml.htm (2016-02-18)
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  • Email Marketing Solutions UK : How To Compose HTML Email
    Content Type text plain charset us ascii Html header MIME Version 1 0 Content Type text html charset us ascii Some email programmes will do this automatically when composing html email for example Outlook Express others may not Alternatively you could send your html message as a file attachment However there is an associated security risk with file attachments and the number of recipients opening your attached message will be

    Original URL path: http://www.emailtools.co.uk/tips/composinghtmlemail.htm (2016-02-18)
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  • Email Marketing Solutions UK : Tips For HTML Email Messaging
    the design clean and simple use a single column of text use less than 3 graphics keep the file size small keep main links above the fold fit your promotion in the viewable window use colour use short urls with a call to action make all graphics clickable emphasise with bold avoid italics and underlining use 2 3 sentence paragraphs use bullet points or asterisks place your link 2 3

    Original URL path: http://www.emailtools.co.uk/tips/htmlemailtips.htm (2016-02-18)
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  • Email Marketing Solutions UK: Creating Content
    The easiest and cheapest option is to do it yourself Try to write about something that you know about and enjoy your enthusiasm will come across in your newsletter and stimulate interest in the reader If you find yourself struggling for content there are a number of resources which will provide free content for your newsletter in return for promotion of the author in the form of their signature file

    Original URL path: http://www.emailtools.co.uk/tips/creatingcontent.htm (2016-02-18)
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  • Email Marketing Tips : Promotion Using Your Email Signature File
    www widgets com Test Widgets the best widgets on the web Signature files are an important way of building brand recognition Just think how many times your company gets exposure if you include these details in all your emails They are also commonly used when posting to newsgroups and bulletin boards Since sigs appear at the end of messages they are usually seen as an acceptable form of promotion without

    Original URL path: http://www.emailtools.co.uk/tips/sig.htm (2016-02-18)
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  • Email Marketing Solutions UK: List Managament & Email Delivery
    and will automatically delete the messages from their server The cut off number used by some ISP s can be set as low as 15 recipients If you use the To or CC carbon copy fields for sending the same message to multiple recipients ALL your recipients see ALL the other recipients email addresses In addition replies and bounced mail will be sent to ALL recipients on your list This is one of the fastest ways to annoy and lose customers subscribers BCC blind carbon copy is the only way to hide multiple recipients in a standard email programme If you use To CC or BCC to send multiple emails should you get disconnected from your internet connection or if your computer crashes during mailing you will not know who has received your message and who has not This leaves you two options resend some users will get duplicates or don t resend some users will not receive your message If you have a large list should a user be unknown invalid email address returned mail will consume bandwidth and tie up your mail server And last but by no means least you must remember to keep your virus scan software up to date your customers will not thank you if you infect their computer with a virus I highly recommend that you automate as much as possible from the start you ll save hours of your time and countless headaches if you do For this you ll need to use server side mailing list software Server side software List hosting software is where the management of your email list is handled by software held on an internet server In addition to handling all subscribe unsubscribe requests and bounced mail processing the software also handles delivery of your email message

    Original URL path: http://www.emailtools.co.uk/tips/listmanagement.htm (2016-02-18)
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  • Email Marketing Solutions UK : Email Tracking Tips
    Specifying the reply field mailto feedback yoursite com mailto feedback2 yoursite com Specifying the subject line mailto feedback yoursite com subject golf1 mailto feedback yoursite com subject golf2 Specifying the body mailto feedback yoursite com body information Specifying the subject line and body mailto feedback yoursite com subject golf1 body information Tracking click throughs There are a number of ways to track click through responses A Create a specific landing

    Original URL path: http://www.emailtools.co.uk/tips/tracking.htm (2016-02-18)
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  • Email Marketing Solutions UK : Promoting Your Ezine Newsletter
    pages of your site you can promote your ezine in other ways Submit it to ezine directories SparkList net CommunityStart com Ezine Universe com DoList net Ezine Search com paml alastra com WebScoutLists com Announcement lists New List com Classroom New List http listserv classroom com archives new list html Ezine review sites List A Day com BestEzines com ibizNewsletters com Other methods of promotion email signature file business cards

    Original URL path: http://www.emailtools.co.uk/tips/ezinepromotion.htm (2016-02-18)
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