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  • Santa’s set to deliver a wealth of web devices – is your business ready? | web design northampton - in.house.media news blog
    If you re a business there is even better news Seventy two percent of tablet owners make online purchases from their device every week and 80 of consumers say they will conduct mobile commerce in the next twelve months Certainly if Mr Cook s prophecy is true and Christmas trees throughout the land are indeed going to be dangling iPads from their branches these figures are only set to rise For any business to be successful online it needs to have a website which is ready for the onslaught of mobile toting customers It doesn t matter if you re selling goods online or simply promoting your brand products and services your web presence needs to be easily accessible by those with smartphones and tablets Thankfully new web technologies have transformed the way mobile websites are developed Known as responsive design a single website can have multiple personalities automatically resizing itself based on the screen on which it is being viewed Historically mobile websites were separate entities but we can now build them intelligently and cost effectively alongside the main desktop website If you don t have a responsive website now is the perfect time to implement one Contact us now to find out how they can help your business thrive on the mobile web this Christmas No Comments Read More Tweet Search for Recent Posts Our Predictions for the Biggest Web Design Trends in 2016 What Are Landing Pages and When Should You Use Them Should All Websites Be Designed Primarily for Mobile 8 Hottest New Design Trends for Your Website Is Your Website Costing You Money Archives December 2015 November 2015 October 2015 September 2015 August 2015 July 2015 June 2015 May 2015 April 2015 March 2015 February 2015 January 2015 December 2014 November 2014 October 2014 September

    Original URL path: https://www.ihm.co.uk/blog/news/santas-set-to-deliver-a-wealth-of-web-devices-is-your-business-ready/ (2016-02-13)
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  • article | web design northampton - in.house.media news blog
    2015 September 2015 August 2015 July 2015 June 2015 May 2015 April 2015 March 2015 February 2015 January 2015 December 2014 November 2014 October 2014 September 2014 August 2014 May 2014 April 2014 March 2014 February 2014 Click to Contact Us today or call on 01604 790007 during office hours What s wrong with your website Get your website audit today Your websites strengths and weaknesses SEO speed compliance and

    Original URL path: http://www.ihm.co.uk/blog/news/santas-set-to-deliver-a-wealth-of-web-devices-is-your-business-ready/attachment/article/ (2016-02-13)
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  • How to build traction with your website’s audience | web design northampton - in.house.media news blog
    the back of your hand will help you craft a website which works for them intrinsically It will cut straight to what matters to them Don t talk to the crowd A common mistake in web design is to write copy aimed at speaking to large audiences We all want lots of visitors but writing like there s a crowd in front of you isn t a great tactic The text on your website needs to speak to individuals you want anyone who visits your site to feel like you are talking to them and them only Write as if you re having an intimate one on one conversation It really works Pick just one call to action CTA There s nothing worse than visiting a website and being hit with pop ups and numerous buttons all vying for your attention Don t make that mistake with your business website focus on one CTA Trying to pull visitors in several directions will only drive them away Keep the focus on your content first If the words which precede your call to action are engaging enough people will be inclined to click that CTA Be wary of your site map Site maps are very important They are often the starting point for many websites However don t be tempted to live by them when designing the navigation for your website You don t need to make everything immediately accessible to your visitors doing so will simply overwhelm and confuse them Prioritise your site map to which areas do you want to direct people primarily The last thing you want is visitors scratching their heads wondering where to go next Don t be afraid to put the majority of your site map into secondary navigation even the About Us and FAQ pages

    Original URL path: https://www.ihm.co.uk/blog/news/how-to-build-traction-with-your-websites-audience/ (2016-02-13)
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  • Intuitive web design: 5 instinctive user interface tricks | web design northampton - in.house.media news blog
    of this If you have a link in the first paragraph of a website which points to an anchor towards the bottom of the page the user may think they ve jumped to an entirely different website when they click it Of course they haven t but there s one way you can make this obvious introduce animated scrolling This forces the page to scroll automatically down to the intended target after the user has clicked the link Just like pull to refresh it is intuitive and connects entirely with us as humans we know exactly what has just happened Stateful toggle menus Toggle menus are now common on websites They are usually preceded by a symbol Clicking the expands the menu What stateful toggles achieve is clever by simply changing the to an x when expanded the user instinctively knows they simply have to click the x to close the menu Collapsed forms Website forms are incredibly important to businesses They may be the way in which addresses for email lists are captured or new enquiries taken but unfortunately they can also be a little boring In the context of a website which is being viewed for the first time forms can be unnecessary clutter which detract from the main focus of the page When a user is ready to interact with them they will and for this reason collapsed forms are becoming far more common place They hide the form itself and instead simply display an attractive and eye catching title to draw the user in Affordance We ve blogged about this before and it really is a very effective design tactic The best example of affordance in user interface design once again can be found on smartphones In Apple s iOS 6 the camera icon on the

    Original URL path: https://www.ihm.co.uk/blog/news/intuitive-web-design-5-instinctive-user-interface-tricks/ (2016-02-13)
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  • Helping website visitors with design affordance | web design northampton - in.house.media news blog
    divisions Hidden this is where something has an action that can be initiated but the user doesn t spot it or understand it A good example of hidden affordance is a site such as Amazon They don t utilise many visual clues as to what is and what isn t clickable but as we know it is one of the most successful web shops in the world People intrinsically know how to use the site False this is where an element looks like it could be actionable but a little like a decoy the user can t actually interract with it at all Affordance and how users perceive web design is at the very core of a successful website Get it right and you re likely to see a higher conversion rate Get it wrong and it could render your site unusable More obvious examples of affordance in web design can be seen on websites selling fewer products or just one a mobile app for example In most cases such websites will employ nice large download buttons which can clearly be clicked on as you would flick a light switch This offers instant gratification and minimal thinking time on behalf of the user It might be time to review the affordance within the design on your business s website Is it obvious what people can and can t do Is the path to purchase laid down by buttons and links people will inherently understand they can interact with If you are intentionally using hidden affordance like Amazon is it really working Compare your site to a physical object just how easy is it to get to grips with No Comments Read More Tweet Search for Recent Posts Our Predictions for the Biggest Web Design Trends in 2016 What Are Landing

    Original URL path: http://www.ihm.co.uk/blog/news/helping-website-visitors-with-design-affordance/ (2016-02-13)
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  • SNOW is on the way and will help responsive websites | web design northampton - in.house.media news blog
    concerned about the relatively slow adoption of responsive web design They ve outlined the suspected reasons for this Responsive websites are slow A recent study discovered that 87 of responsive websites had the same data load regardless of the screen real estate they were using So if you re viewing one of these sites on a smartphone it is having to pull through the exact same amount of data as its desktop equivalent Far from efficient Implementing responsiveness constitutes a re design Often in order to incorporate a responsive design websites have to be re thought from the ground up and often redeveloped entirely Screen width only Many responsive websites only pay attention to the width of the screen automatically resizing tables and text accordingly Cross browser issues Not every web browser supports responsive websites in the same way Users rarely stick with one browser they might jump across two or three when considering a purchase The consistency of websites on each is therefore absolutely crucial SNOW is an HTML5 compliant piece of software which sits on web servers It uses a single code base and with one URL claims to load websites quickly and responsively no matter what device or browser is being used Potentially a fantastic tool for web developers Of course the other answer to your responsive woes if you d rather not get lost in the wonders of something like SNOW yourself is to employ the services a professional to design your website and remove it from the shackles of desktop only No Comments Read More Tweet Search for Recent Posts Our Predictions for the Biggest Web Design Trends in 2016 What Are Landing Pages and When Should You Use Them Should All Websites Be Designed Primarily for Mobile 8 Hottest New Design Trends for Your

    Original URL path: https://www.ihm.co.uk/blog/news/snow-is-on-the-way-and-will-help-responsive-websites/ (2016-02-13)
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  • 10 Google services you’ve never heard of | web design northampton - in.house.media news blog
    joined and local meet ups arranged Google are clearly all for collaboration 4 Fonts Google has a library of 629 font families available for private or commercial use Go get em 5 Webmaster Tools If you want to monitor your website s health and traffic status while making use of nifty integration with Google Places for business you might want to try Webmaster Tools It ll really help you get the most from your web presence 6 Get Your Business Online Google wants to help more local businesses establish themselves on the internet In their view it ll help the economy grow We salute that This tool is more of an initiative which encourages people to get other businesses online with a somewhat lofty ultimate goal of reaching every local business in America Unfortunately this is only for the US but it might make its way over here and its intentions are certainly admirable 7 Full Value of Mobile Not the catchiest of titles but a great tool for businesses This will help you calculate just how valuable your mobile website is by analysing how customers interact with the various aspects of your site and the effects it has on your sales effort 8 Think Insights This is quite a significant resource which houses case studies and tips on how to grow your business with showcases of successful projects from entrepreneurs and industry professionals It also includes tools for maximising you website analytics and campaigns 9 Trends With this you can browse trends in hot searches by date or category A useful explore function allows you to input a search term and see how it trends over a specific time and location Very handy when doing keyword research for your website 10 Correlate This is part of Google Trend and

    Original URL path: https://www.ihm.co.uk/blog/news/10-google-services-youve-never-heard-of/ (2016-02-13)
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  • Improving Your Site’s News Section | web design northampton - in.house.media news blog
    can easily become self congratulatory Rather than using the news section as a space to list company achievements use it to add value to your website Before adding to the news section think about your visitors Will the post tell them something new and interesting about your company Will it be something they ll want to share on social media Will it encourage them to use your services If the answer to these questions isn t yes don t post the news on your site Use an Interesting Design Because the news section is often seen as an afterthought it s rare that much thought goes into its design Usually the news section is just an uninspiring list of articles In order to encourage your visitors to read your news posts consider updating its design Draw your visitors in by including pictures infographics and video clips and you ll soon see your traffic increase Consider a Blog Rather than having a dedicated news section on your site consider including a blog Along with company updates you can include news related to your industry how to articles and anything else your visitors may find useful or interesting Your blogs should have a friendly and familiar tone that will help your company connect with customers and drive new traffic to your site No Comments Read More Tweet Search for Recent Posts Our Predictions for the Biggest Web Design Trends in 2016 What Are Landing Pages and When Should You Use Them Should All Websites Be Designed Primarily for Mobile 8 Hottest New Design Trends for Your Website Is Your Website Costing You Money Archives December 2015 November 2015 October 2015 September 2015 August 2015 July 2015 June 2015 May 2015 April 2015 March 2015 February 2015 January 2015 December 2014 November 2014

    Original URL path: https://www.ihm.co.uk/blog/news/improving-your-sites-news-section/ (2016-02-13)
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web-archive-uk.com, 2017-12-16