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  • International Fund for Animal Welfare Case Study: The Sly Ones - J. Walter Thompson London
    Make the Future First direct Unexpected bank Army Reserve More than Meets the Eye Age UK No Friends KitKat Android HSBC The Lemon Grove HSBC The Legendary Journey OXO The Magic Touch KitKat breakfromgravity Benadryl Social Pollen Count Mr Kipling The Edible Billboard Army Reserve TA Live Berocca Sponsoring Outstanding Performances Army Reserve 100 Army Fit Crowne Plaza You First International Fund for Animal Welfare The Sly Ones Rowntree s FILM4 sponsorship Arany Fácán Some things should never change Army Reserve BETHEBEST work people news about us join us contact us J Walter Thompson London International Fund for Animal Welfare The Sly Ones Share Using portraits of fox like hunters the ads reveal that the sly ones aren t foxes but the hunters who are responsible for illegal animal cruelty 80 of the public supports the ban on fox hunting but many are unaware that the ban is ineffective in its current form and that illegal fox hunting with dogs continues due to the money and power of those who hunt In the context of the 2015 general election the campaign was designed to put pressure on the next Government to strengthen the Hunting Act and increase general awareness of

    Original URL path: https://jwt.co.uk/work/the-sly-ones (2016-02-17)
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  • Rowntree’s Case Study: FILM4 sponsorship - J. Walter Thompson London
    is better with cake Shell Make the Future First direct Unexpected bank Army Reserve More than Meets the Eye Age UK No Friends KitKat Android HSBC The Lemon Grove HSBC The Legendary Journey OXO The Magic Touch KitKat breakfromgravity Benadryl Social Pollen Count Mr Kipling The Edible Billboard Army Reserve TA Live Berocca Sponsoring Outstanding Performances Army Reserve 100 Army Fit Crowne Plaza You First International Fund for Animal Welfare The Sly Ones Rowntree s FILM4 sponsorship Arany Fácán Some things should never change Army Reserve BETHEBEST work people news about us join us contact us J Walter Thompson London Rowntree s FILM4 sponsorship Share The films bring together the worlds of film and confectionery in extravagant rider requests from demanding fictitious films stars Closing Umbrella Chopper Everything from Fruit Pastille towers to flattering Jelly Tot portraits are catered for to massage actor s egos and satisfy their appetite for all things Rowntree s The campaign is designed to build on the fun side of the brand and remind people that everyone needs a bit of Rowntree s ness every now and then The campaign is supported in social in particular through the launch of a new Rowntree s brand

    Original URL path: https://jwt.co.uk/work/film4-sponsorship (2016-02-17)
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  • Arany Fácán Case Study - J. Walter Thompson London
    Made in Debenhams HSBC Advance Together We Advance Mr Kipling Life is better with cake Shell Make the Future First direct Unexpected bank Army Reserve More than Meets the Eye Age UK No Friends KitKat Android HSBC The Lemon Grove HSBC The Legendary Journey OXO The Magic Touch KitKat breakfromgravity Benadryl Social Pollen Count Mr Kipling The Edible Billboard Army Reserve TA Live Berocca Sponsoring Outstanding Performances Army Reserve 100 Army Fit Crowne Plaza You First International Fund for Animal Welfare The Sly Ones Rowntree s FILM4 sponsorship Arany Fácán Some things should never change Army Reserve BETHEBEST work people news about us join us contact us J Walter Thompson London Arany Fácán Some things should never change Share Arany Fácán a Heineken owned Hungarian beer brand holds the same values and traditions of its core audience men in their 50s 60s with a strong personality untouched by the passage of time trends and constant pressure from technology Those men still feel young inside and are proud of who they are and what they have achieved They share with the brand the strong belief that some things should never change Watch Beard more work HSBC The Lemon Grove Ribena Ribenary

    Original URL path: https://jwt.co.uk/work/some-things-should-never-change (2016-02-17)
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  • Army Case Study: #BETHEBEST - J. Walter Thompson London
    UK No Friends KitKat Android HSBC The Lemon Grove HSBC The Legendary Journey OXO The Magic Touch KitKat breakfromgravity Benadryl Social Pollen Count Mr Kipling The Edible Billboard Army Reserve TA Live Berocca Sponsoring Outstanding Performances Army Reserve 100 Army Fit Crowne Plaza You First International Fund for Animal Welfare The Sly Ones Rowntree s FILM4 sponsorship Arany Fácán Some things should never change Army Reserve BETHEBEST work people news about us join us contact us J Walter Thompson London Army Reserve BETHEBEST Share To allow our audience to get to know more about the real Officers and Soldiers behind the TV ad we created a series of 8 additional content films one for each scene in the ad Quad Bikes Rigid Raider Scuba Diver In the films shot on set with the TV ad our audience found out about life in the Army Reserve equipment featured in the advert travel adventure and much more They were hosted on YouTube in a bespoke interactive player People watching the TV ad had the option to click on the video to find out more and watch our behind the scenes films As well as this our audience were geo targeted with a

    Original URL path: https://jwt.co.uk/work/bethebest (2016-02-17)
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  • Work - J. Walter Thompson London
    Berocca Sponsoring Outstanding Performances Army Reserve 100 Army Fit Crowne Plaza You First International Fund for Animal Welfare The Sly Ones Rowntree s FILM4 sponsorship Arany Fácán Some things should never change Army Reserve BETHEBEST work people news about us join us contact us J Walter Thompson London Work All Content Digital Social TV Print KitKat Have a break Have a KitKat We championed the Break thanks to a successful and engaging moment marketing strategy Quality Street First Sign of Christmas Quality Street signals the first sign of Christmas as wrappers falling onto an idyllic Christmas scene Plan UK A Date You Can t Refuse We took over of a famous dating app for Plan UK to raise awareness of child marriage Canon Come and See A content first campaign created to tell unexpected and unseen stories HSBC The Invitation We built a house in a day to promote HSBC s One Day Mortgage approval service Andrex The Bathroom Store We confronted UK shoppers to the stark reality of the world s most widely used toilet to raise money for Unicef Debenhams FoundIt A celebration of the delight we all experience when we find the perfect gift for a loved

    Original URL path: https://jwt.co.uk/work (2016-02-17)
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  • Meet the J. Walter Thompson London team - J. Walter Thompson London
    for a future role as Creative Director long hours dangerous lonely and constantly covered in slime Jaspar joined J Walter Thompson in 1983 as a Junior Copywriter Jaspar was appointed ECD in 1994 and Global Creative Director in 2003 HEAD OF BROADCAST Laurence Barber With more than 23 years of experience at agencies and production companies Laurence is responsible to drive creative effectiveness across TV branded content radio and digital for J Walter Thompson s clients He most recently worked at Mother on Ikea Stella Artois and Coke Creative Director Christiano Neves Christiano started his career in Brazil working for Saatchi Saatchi FCB and DDB Chris won many awards along the way including Clios One Show D AD and Cannes He moved to J Walter Thompson London in 2008 where he works on Nestle Kleenex and Nokia HEAD OF CRM AND INSIDE Marius Bartsch Marius has over 20 years experience helping clients to transform their CRM including British Airways Peugeot Shell Hilton Hotels and NatWest At J Walter Thompson Marius leads a team working on Canon lastminute com Bayer TWE and Army Marius sits on the board of the MAA as Chair of Agency Evolution Creative Director Barry Christie From the world s first branded operating system Android KitKat to sending Felix Baumgartner a break in space to opening London Fashion Week Barry creates award winning content innovation experiences and ideas that connect people with people people with brands and people with what they love HEAD OF RESPONSE PLANNING Kris Flemington Kris heads the London response planning team and the European Data and Analytics team He also leads planning and strategy for Canon Europe and Mazda Kris has also worked at VCCP and OgilvyOne Creative Director David Masterman David began his career at BMPDDB in 1994 moving on to Fallon and then BBH before joining J Walter Thompson in 2011 Most recently he was the creative force behind the world s first edible poster for Mr Kipling He lives in North London with his wife two young sons and a selection of old car parts JOINT HEAD OF ACCOUNT MANAGEMENT Brooke Curtis Brooke joined J Walter Thompson in 2005 from Ogilvy She currently runs the Nestle Confectionery UK business and works across Mr Kipling and Ambrosia with Premier Foods As well as leading the Account Management department with her co head Rosie Atkins HEAD OF ENGAGEMENT PLANNING Adam Lotz Adam joined us in May 2014 as Head of Engagement Planning His key clients include HSBC Global and the InterContinental Hotels Group Adam is involved in driving integration across various business divisions thus ensuring that social and content become an intrinsic part of all brand communications Head of Commercial Finance Helen Antoniou Having spent the last 9 years within Creative Services both here and in Australia J Walter Thompson s commercials are Helen s bread and butter Professionally she is a key partner to our business leads and management team driving the commercial agenda Creative Director John Cherry With previous stints at W K KesslesKramer Mother and Fallon John has made famous work for Honda Coca Cola Nike Revlon Diesel Oxfam Boots Unilever Cadburys Orange and Stella Artois At J Walter Thompson he s raising the bar on work for J J Ribena and Kenwood John s career highlight was working with Kermit the frog Global Business Director Sonali Fenner After time at specialist digital and integrated agencies in London and Sydney Sonali joined J Walter Thompson in 2010 Former Joint Head of Account Management she currently leads the agency teams on Avon J J digital and is the EMEA Lead for Colloquial our content marketing unit Head of Art Dave Dye Dave started in advertising in 1985 He has won Golds Silvers Bronzes at all the major awards and he was included in the D AD book the world s best 24 Art Directors He is also the only person to design two D AD annuals 2004 2012 He runs a blog Stuff From The Loft davedye com Digital Development Director Dawn Smith Dawn helps guide the digital offering at J Walter Thompson and works closely with the integrated partners to make sure it s core to our mind set Dawn also acts as a conduit to our Digital partners that we bring in to support more specialty efforts for our client s ever changing business needs JOINT HEAD OF ACCOUNT MANAGEMENT Rosie Atkins Rosie started her career during the dotcom boom and has spent the last 17 years in digital creative agencies At J Walter Thompson she looks after the digital output of our global relationship with KITKAT as well as leading the Account Management department with her co head Brooke Curtis HEAD OF LIVE Jonathan Terry Jonathan founded the Live division at J Walter Thompson in 2012 a business which has grown exponentially each year since Prior to J Walter Thompson Jonathan ran the experiential units at Jack and Balance but started his career in the music industry running a talent business and a music festival REGIONAL BUSINESS DIRECTOR SHOPPER Eileen McIntosh With a solid track record in Retail and Shopper marketing for the likes of McDonald s Canon UK Twining s and TKMaxx Eileen joined J Walter Thompson at the start of 2014 to lead the GeometryatJWT joint venture Establishing a dedicated in house multidisciplinary team working across clients like Shell and Canon Global Creative Director Axel Chaldecott For the last 20 years Axel has helped to launch and re energise a range of brands collecting awards on his way Axel has been with J Walter Thompson for the last 7 years helping to transform HSBC into one of the world s most valuable financial brands Global Creative Director Jaspar Shelbourne After 3 years on an oil rig training for a future role as Creative Director long hours dangerous lonely and constantly covered in slime Jaspar joined J Walter Thompson in 1983 as a Junior Copywriter Jaspar was appointed ECD in 1994 and Global Creative Director in

    Original URL path: https://jwt.co.uk/people (2016-02-17)
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  • Latest news from J. Walter Thompson London - J. Walter Thompson London
    Fit Crowne Plaza You First International Fund for Animal Welfare The Sly Ones Rowntree s FILM4 sponsorship Arany Fácán Some things should never change Army Reserve BETHEBEST work people news about us join us contact us J Walter Thompson London News Jonathan Terry speaks about his DJ career love of the mountains and desire to switch places with Sir Martin Sorrell on 08 02 2016 Read more on Event Mag Welcome to Lucas Peon our new digital executive creative director on 05 02 2016 Read more on Campaign How can we future proof UK creativity Joe Petyan gives its two cents on 04 02 2016 Read more on Campaign Lucie Greene Worldwide Director of JWT s Innovation Group discusses the Future of Wellness on 03 02 2016 Read more on Marketing Society Super Bowl 2016 Brent Choi from J Walter Thompson New York talks about changing the formula on 02 02 2016 Read more on Marketing Week People are aware that their data is being collected but they re unclear to what extent wonders Marie Stafford on 01 02 2016 Read more on Marketing Exclusive is increasingly seen as a dirty word in advertising but it might be time to

    Original URL path: https://jwt.co.uk/news (2016-02-17)
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  • J. Walter Thompson London advertising agency - J. Walter Thompson London
    Mr Kipling The Edible Billboard Army Reserve TA Live Berocca Sponsoring Outstanding Performances Army Reserve 100 Army Fit Crowne Plaza You First International Fund for Animal Welfare The Sly Ones Rowntree s FILM4 sponsorship Arany Fácán Some things should never change Army Reserve BETHEBEST work people news about us join us contact us J Walter Thompson London About us We create pioneering solutions that build enduring brands and businesses We believe this is possible through Capability Collaboration Courage and Curiosity We believe that together anything is possible CAMPAIGN IDEAS We help solve business problems with pioneering creative ideas that disrupt and challenge categories Read More SOCIAL We manage and consult on social media for brands and businesses From award winning tweets for KITKAT to optimising content for global brands like HSBC Read More DIGITAL We build integrated digital executions which deliver what the user wants at the right time right place and on the right devices Read More EVENTS AND BRAND EXPERIENCES We craft ground breaking events and brand experiences that create shareable content and explosive campaigns Read More CONTENT We offer affordable and scalable production services across digital and video content Read More DATA AND ANALYTICS Data unlocks consumer insight and communication effectiveness to help us optimise ROI and creative communication Read More ONE TO ONE CUSTOMER MARKETING We connect your brand to your audience at an individual level whilst delivering on your business objectives Read More TRENDS AND INNOVATION We chart global trends consumer change and new product development translating these into insight for brands Read More EMPLOYEE ENGAGEMENT We increase brand equity by developing communications that engage employees to support your brand values and purpose Read More SPORTS MARKETING We understand the universal appeal of sport and its value to brands We strive to bring the very

    Original URL path: https://jwt.co.uk/about-us (2016-02-17)
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web-archive-uk.com, 2017-12-13