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  • Well Formed and W3C Validated Web Page Designs and SEO
    all new web sites designed by littledetails co uk use the XHTML 1 0 Transitional Doctype which can be seen by viewing the source code on this page The remaining discussion on this page will focus just on this particular Doctype along with the UTF 8 character encoding also used on this page and not HTML 4 0 or earlier We believe this gives the best compromise of validity and functionality compared to the other Doctypes available We choose not to use the XHTML Strict Doctype as this does not allow links to open in a new window using the target attribute There are two other elements required in the head area of your page to be validated as XHTML 1 0 Transitional an XMLNS declaration in the opening HTML tag and the character encoding Rather than go in to a lengthy discussion about these elements please just view the source code and view the first few lines of code in this page up to the title tag All HTML code and tags must be written and lower case and should be correctly nested to XML standards Every opening tag must be closed and the correct reverse order maintained for the closing tags This means the last tag to be opened must be the first closed For example if you write a paragraph in bold and italic you must nest the tags as follows p strong em A bold and italic paragraph em strong p In the case of single tags such as form text inputs images and line breaks the tag must still be closed This is done by placing a space and then the closing forward slash at the end of the tag as follows Line break br Image img src image gif alt my image height 10

    Original URL path: http://www.littledetails.co.uk/winning-website-designs/well-formed-validated-web-pages.php (2016-04-24)
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  • Header Tags and SEO - h1 to h6
    to introduce a section of related text Header tags always consist of an opening and closing tag Do not omit the closing tag or your page will fail W3C verification tests and may not display correctly h1 The main keyword rich page title at the top h1 h3 A section header lower down within the content h3 Should I include a h1 header on every page Can I use more than one h1 tag You should always include one but only one single well written h1 header tag on your page Google and the other search engines will rate the content of your h1 header as the most SEO important of your on page text For this reason you must always include your main keywords inside the single h1 header tag but remembering to keep it readable by your human viewers Provided the search engine also finds the same keywords spread throughout the text and in the title tag etc your page will index well for those keyword terms Don t forget the text content gives your pages good search engine presence and header tags must reflect this for best SEO practice Ideally the h1 tag should be a the very start of your on page content above everything else as this is the place the search engine would expect to find the h1 tag The closer it is to the start of the page content the more important the search engines will rate this content so this is where you need to place your main keywords Never be tempted to include more than one h1 header tag per page in an attempt to increase the importance of your keywords You are more likely to dilute the message Lower down the page you should use lower header tags If you

    Original URL path: http://www.littledetails.co.uk/winning-website-designs/seo-header-tags.php (2016-04-24)
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  • img image alt description tag and SEO - required attribute
    used to process the page content and therefore has a role in ethical SEO and web site optimisation How is it used The alt description tag is written as a name and value attribute inside an image tag as follows img src myimage jpg alt describe this image here Should I use image alt tags Despite the fact the image will display perfectly well without an alt description tag you should always include an alt tag for every single image on your web site It is actually a required attribute without which your page will not validate Accordingly the latest W3C specifications state To avoid problems with text only UAs as well as to make image content understandable and navigable to users of non visual UAs you need to provide a description with ALT As with all ethical SEO policies your focus should be on creating unique content for the human users of your site Giving an accurate description of the images on your page will assist not only the visually impaired or those on very slow connections who may have images switched off entirely but is also useful for your mainstream users who will appreciate the fact they can simply mouse over the image for a little more information The fact search engine robots and spiders also process the content of your alt description tags should be seen as an additional encouragement to give your images accurate descriptions The images on your site will by default display your subject matter and by their very nature will automatically require SEO valuable keyword rich descriptions On web sites that are built from a template with the same image logo repeated across the entire web site it is permissible to include the page title or keyword description inside the logo s alt

    Original URL path: http://www.littledetails.co.uk/winning-website-designs/seo-image-alt-tags.php (2016-04-24)
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  • Avoid canonicalisation URL problems with SEO
    uk If your site can be accessed and viewed both ways you run the risk of being penalised by search engines for having duplicate content At the very least you may force a search engine to choose which of your URL s it thinks is the most important and if it chooses a different one to you you may find yourself working to promote a domain name that search engines do not rank As people are used to writing the www prefix when entering a domain name you may wish to use this as your default URL How can I avoid the canonicalisation problem The best simplest and quickest way to avoid a canoicalisation problem is by using an htaccess file The htaccess file is a simple text file that sits in the root directory of your server alongside all of your other code Simply ensure your htaccess file contains the following lines of code Options FollowSymlinks RewriteEngine On RewriteCond HTTP HOST your website here com NC RewriteRule http www your website here com 1 R 301 L Note This method only works on Linux servers having the Apache Mod Rewrite module on Don t forget to change the URL

    Original URL path: http://www.littledetails.co.uk/winning-website-designs/seo-avoid-canonicalisation-problem.php (2016-04-24)
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  • Meta Keyword Tag and SEO
    traditionally been used by webmasters and SEO experts to aid search engine ranking and position As you might imagine from the name of the tag the contents of the meta keyword tag are a simply list of keywords relevant to the page in question Usually they are a list of the most important words on the page separated be either a comma or just a space and may include keyword combinations plurals and sometimes misspellings all as an aid for the SEO and search engine to indexing this particular page How is it used The keywords are written as the quote enclosed value of the keyword meta tag s content attribute as follows meta name keywords content your keyword crammed comma separated list goes here Cramming spamming and repetition The meta keyword tag was possibly the most abused tag on the web In the early days of internet search engines the search engine spiders and robots would scan the meta keywords as a quick and easy way to index the page This was soon picked up by unscrupulous webmasters who crammed the tag full of often irrelevant words including all sorts of useless combinations with misspellings repetition and in some cases words that were highly searched for adult terms which did not actually appear on the page This could result in an increase in visitor numbers for the very short term but if the viewer was searching for something totally different the only result was frustration and disappointment Should I use the meta keyword tag If you have nothing better to do with your time by all means include a meta keyword tag on the pages of your site However these days search engines use many other factor when deciding on the ranking and positioning of a particular page in

    Original URL path: http://www.littledetails.co.uk/winning-website-designs/seo-meta-keywords.php (2016-04-24)
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  • Twitter Seo seminar April 21st 2010 tweetinar Web page basics to boost Google page ranking
    The event will be twittered live on the littledetails Twitter account from 6pm GMT on April 21st 2010 direct from the Liverpool SEO seminar at The Ship and Mitre Dale Street Liverpool How do I get my pages listed by Google The twitter tweetinar presentation will cover some of the very simple steps from correct and unique keyword rich page titles to the way you name and link your web

    Original URL path: http://www.littledetails.co.uk/advanced-seo-services/seo-twitter-tweetinar-210410.php (2016-04-24)
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  • SEO Seminar Presentation, web page basics to improve your website Google Ranking
    Presentations index SEO Web Seminar April 21st 2010 The Ship and Mitre Liverpool Web page basics to improve your website s Google Ranking Simple changes to your website can place your content in the Google index gain a higher page ranking and lead to more quality hits on your web pages The full seminar presentation will be posted here on April 21st 2010 at 6pm at the same time as

    Original URL path: http://www.littledetails.co.uk/advanced-seo-services/seo-seminar-presentation-210410.php (2016-04-24)
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  • Business Merseyside Business Directory
    can capture so much of our life and times Succcessful Safety Solutions Meeting health and safety standards North West property Owners Association The voice of the private rented sector in the north west Charisma Sales and Marketing Services Merseyside Add charisma to your business Which Door experts in Business to Business sales Photography and Display Printing on Merseyside NIP Photography creates images to sell your products and services as pictures

    Original URL path: http://www.littledetails.co.uk/merseyside-business-directory/business.html (2016-04-24)
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web-archive-uk.com, 2016-10-22