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  • A Guide to Personal Branding
    If the words you have chosen are the same as how others see or experience you then it is part of your brand 2 Create your brand Ask yourself What words would I use to describe my work Example would be creative or strategic 3 What is your Purpose What exactly do you do What do others come to you for Ask yourself What is it that makes me unique What makes me stand out from the competition 4 Your brand description Now look at the words you have chosen and select only those ones that show your strengths Put them together to make a mantra It should convey who you are to others in a clear way and should be memorable E g â œdependable strategic planner â or â œquirky fun creatorâ 5 Promoting your brand Once you know your brand its time to promote it online and in real life Through your website and blog blogs rank higher in search engines and over time you show your expertise to the world Linkedin Twitter Facebook and through business cards and curriculum vitae if relevant It s worth taking the time to define our personal branding as it has a huge impact on our business Posted in Marketing Social Media Web Design Tips Comments Name Email will not be published Comment Send it Contact us 020 8876 6464 info oswebdesign co uk Or connect with us on social media Categories Digital Marketing Marketing Social Media Statistics and Analytics Web Design Tips Web Design Trends Web Development Website Consultancy Website Project Management Archive February 2016 January 2016 July 2012 May 2012 March 2012 February 2012 January 2012 November 2011 September 2011 August 2011 July 2011 June 2011 May 2011 April 2011 January 2011 December 2010 November 2010 October 2010 September

    Original URL path: http://www.oswebdesign.co.uk/blog/a-guide-to-personal-branding (2016-02-10)
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  • Pinterest's popularity and what it means for web design
    comes close This growth shows Pinterest s popularity and companies are taking note especially of the design The individual profile pages resemble Facebook s timeline and could set the trend for web designers looking to future trends The co founder of Pinterest Ben Sibermann had this to say about the new design I m so excited about it We wanted to make it more beautiful to make your profile different in kind than the profile you have on Facebook About the old design he said We labored over that grid there were literally dozens of that which were fully coded We felt like if your collections didn t look awesome if they weren t beautiful why would anyone spend the time to build them This is evidence that good design makes for a great experience on the web and proving important to the consumer and big companies are taking note Great news for web designers showing that design is valued by the user Come and follow us on Pinterest Posted in Social Media Web Design Trends Comments Name Email will not be published Comment Send it Contact us 020 8876 6464 info oswebdesign co uk Or connect with us on social media Categories Digital Marketing Marketing Social Media Statistics and Analytics Web Design Tips Web Design Trends Web Development Website Consultancy Website Project Management Archive February 2016 January 2016 July 2012 May 2012 March 2012 February 2012 January 2012 November 2011 September 2011 August 2011 July 2011 June 2011 May 2011 April 2011 January 2011 December 2010 November 2010 October 2010 September 2010 June 2010 May 2010 March 2010 February 2010 January 2010 December 2009 November 2009 October 2009 Find a page Home About me Web consultancy Website project management Website support service Web design services Our fees Contact Blog

    Original URL path: http://www.oswebdesign.co.uk/blog/pinterest-popularity-and-what-it-means-for-web-design (2016-02-10)
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  • Facebook's new look - coming soon!
    single column of posts and replaces it with a wide page format which includes a large photo at the top which you choose and is public as well as your profile photo A dynamic panel made up of Update info where you get to edit your profile information View Activity shows all your activity since the day you joined Facebook and an actual timeline where viewers can look back into your history and view your updates and contents If this worries you don t worry you can control your timeline You can add or remove items and you get to decide who sees an item in your timeline Facebook gives seven days in which to get your profile ready before your Timeline is published So be warned The Timeline is available to developers but there are still a few bugs to sort out so its best waiting for a few weeks when it will be available to all Facebook users Watch out and let us know what you think Posted in Social Media Web Design Tips Web Design Trends Comments Name Email will not be published Comment Send it Contact us 020 8876 6464 info oswebdesign co uk Or connect with us on social media Categories Digital Marketing Marketing Social Media Statistics and Analytics Web Design Tips Web Design Trends Web Development Website Consultancy Website Project Management Archive February 2016 January 2016 July 2012 May 2012 March 2012 February 2012 January 2012 November 2011 September 2011 August 2011 July 2011 June 2011 May 2011 April 2011 January 2011 December 2010 November 2010 October 2010 September 2010 June 2010 May 2010 March 2010 February 2010 January 2010 December 2009 November 2009 October 2009 Find a page Home About me Web consultancy Website project management Website support service Web design services Our

    Original URL path: http://www.oswebdesign.co.uk/blog/facebooks-new-look-coming-soon (2016-02-10)
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  • Why an Online Marketing Strategy is important when planning a website
    in the process you need to Be available to explain clearly exactly what you have in mind to your web designer and don t be afraid to ask questions Respond with quick decisions if queries crop up along the way Make it easy and straightforward for your web designer to be able to update your site as you add to your services or product ranges 2 Your niche market Before you start you need to really think about what it is you offer that makes your clients buy from you List these positives as bullet points and build on them to create your site Don t forget that your website is your opportunity to show off your talents within a portfolio by showcasing examples of your work or products which are backed up by testimonials from clients 3 Blog Posts By writing blog articles incorporating some keywords which are relevant to your website you will be able to hold the interest of readers and entice them to read more about you and your products and services on your website Visitors who have read your blog and then come to your website are considered warm leads which are already presold and will more than likely convert into leads and either purchase your product or will get in touch with you A blog will also help your search engine optimisation and search engine ranking as every blog post creates a new page which is full of keywords 4 Social Media It doesn t stop there You need to think about which social media networks are appropriate for you and your business Twitter is a great way to share knowledge by providing others with recommendations and links to useful websites LinkedIn is a great tool for connecting with like minded professionals whilst Facebook might be totally inappropriate for your business There might also be social media networks that are relevant for your industry and it could be worth joining them so do some research After your website is live updating your social media with tweets and useful comments schedule these in your calendar if you don t already will encourage people to read your blog which in turn will get people interested in your website where you can really show them what you and your business are about by show casing your work and testimonials 5 Inbound Links Once your website has gone live you can list it on some of the many online directories and business sites The more links you have coming in to your website the better However don t be tempted to provide links to other websites unless they are important to your site and add value to your overall strategy To ensure you remain popular online it really is crucial these days to continually provide useful and interesting articles and blogs for your readers and website visitors Other related articles Why planning a website is so important Posted in Social Media Web Design Tips Web Development Comments Name

    Original URL path: http://www.oswebdesign.co.uk/blog/why-an-online-marketing-strategy-is-important-when-planning-a-website (2016-02-10)
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  • Possible reasons for low conversion rates
    one of the first things you need to do is to include them when these are placed in a prominent position they can have a very positive effect on your conversion rate Top Landing Pages One of the most important factors when looking at your conversion rate is your landing page which is the page your website visitors arrive at after clicking on a link It could be your home page or any other page in your site This gives your potential customers an overall first impression of your business and your products Ensure your copy is as descriptive as possible and include some promotions The best way to do this is to think about where the person has come from and who they are By supplying a good match you are more likely to engage your visitors and increase your conversion rates Well designed landing pages also result in higher conversion rates than simply directing people into the home page of your site which in effect is like suddenly deserting them and taking a risk they might click their back button to move on to you competitor Give your visitors exactly what they were looking for and you will be far more likely to make a sale Five Tips on Landing Page Design Really think about your headline and make sure it s as appropriate as it can be Position your most important elements in the upper 300 pixels of the page Study the landing pages of your competition and pay special attention to the design and organisation flow of their pages Keep it simple and use standard conventions Ensure your page loads quickly Top Exit Pages Top Exit Pages are those pages visitors are leaving from when they exit your site To optimise your conversions it s a

    Original URL path: http://www.oswebdesign.co.uk/blog/possible-reasons-for-low-conversion-rates (2016-02-10)
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  • Website Statistics
    site before The Visitors Overview how many visitors have come to your site Map Overlay shows the countries your visitors are coming from Traffic Sources Overview which percentage of users are getting to your site by typing your URL directly into their browser and via search engines referring sites and other routes such as emailed links Content Overview the top five most viewed pages over the time period you re looking at The difference between Visitors and Hits Visitors A visit is when a person or robot visits your site It consists of one or more page views one visitor can visit your site many times A visitor is the browser of a person who accepts a cookie Hits Each file sent to a browser by a web server is an individual hit Which keywords have been used Use the Google Adwords keyword tool to establish which keywords people type into the search engines to find sites which are similar to yours What is the bounce rate Bounce rate definition the percentage of initial visitors who leave your site after arriving at the entry page without viewing other pages on your site A low bounce rate means your visitors are exploring your website in greater detail and clicking through to explore different pages Conversion rate definition The ratio of visitors who achieve a goal against their total website visitors For example if 5 visitors out of every 100 sign up for your newsletter you have a 5 conversion rate for your sign up to newsletter goal When people talk about their website conversion rate they are actually talking about their website goals conversion rate Posted in Statistics and Analytics Web Design Tips Comments Name Email will not be published Comment Send it Contact us 020 8876 6464 info oswebdesign co

    Original URL path: http://www.oswebdesign.co.uk/blog/website-statistics (2016-02-10)
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  • 5 Cool Websites with Full Screen Background Photographs
    photographers as well as others where the world of interiors is an important part of the business pizzaza germancraft benthomsonphoto g2geogeske konsept Posted in Web Design Tips Web Design Trends Comments Name Email will not be published Comment Send it Contact us 020 8876 6464 info oswebdesign co uk Or connect with us on social media Categories Digital Marketing Marketing Social Media Statistics and Analytics Web Design Tips Web Design Trends Web Development Website Consultancy Website Project Management Archive February 2016 January 2016 July 2012 May 2012 March 2012 February 2012 January 2012 November 2011 September 2011 August 2011 July 2011 June 2011 May 2011 April 2011 January 2011 December 2010 November 2010 October 2010 September 2010 June 2010 May 2010 March 2010 February 2010 January 2010 December 2009 November 2009 October 2009 Find a page Home About me Web consultancy Website project management Website support service Web design services Our fees Contact Blog Testimonials OS WebDesign designed two web sites for me www jackiem com and www jackiemwriting com The company is professional reliable fast and affordable Onika provides a personalised exceptional service talking you through all stages of the web design in a clear concise way without technical

    Original URL path: http://www.oswebdesign.co.uk/blog/5-cool-websites-with-full-screen-background-photographs (2016-02-10)
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  • Humour in Web Design
    the message of the company so that it can be understood in an instant Illustrations in websites Forrst com mailchimp com thegreatbeardedreef com pixelthread co uk 404 Pages eternalmoon com jumpingjackrabbit com Posted in Web Design Tips Web Design Trends Comments Name Email will not be published Comment Send it Contact us 020 8876 6464 info oswebdesign co uk Or connect with us on social media Categories Digital Marketing Marketing Social Media Statistics and Analytics Web Design Tips Web Design Trends Web Development Website Consultancy Website Project Management Archive February 2016 January 2016 July 2012 May 2012 March 2012 February 2012 January 2012 November 2011 September 2011 August 2011 July 2011 June 2011 May 2011 April 2011 January 2011 December 2010 November 2010 October 2010 September 2010 June 2010 May 2010 March 2010 February 2010 January 2010 December 2009 November 2009 October 2009 Find a page Home About me Web consultancy Website project management Website support service Web design services Our fees Contact Blog Testimonials We used OS WebDesign to design our new website Redesigning a complex website such as ours was a large job but working with Onika and her team through each stage made the whole process logical

    Original URL path: http://www.oswebdesign.co.uk/blog/humour-in-web-design (2016-02-10)
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web-archive-uk.com, 2017-12-11