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  • 5 Top Web Analytic Tools For Your Website
    what it has to offer but once you have a decent understanding of it you will be amazed with what you can learn Best of all it s free to use Twitalyzer Most businesses are now using Twitter as a point of contact between themselves and their customers but without the right tool to analyse your social media activities you may well be wasting your time It can be hard to tell when a good time to post a tweet or share a competition is and you may well have to suffer through months of trial and error before you have a good idea of what works and who it works on or you could simply download Twitalyzer for free to gain access to a treasure trove of metrics and demographic data Your choice Clicky Analytics An incredibly popular analytic tool Clicky feels like a natural step up for those who have become familiar with what Google Analytics has to offer and are looking for something with a little bit more to offer One of Clicky s most remarkable features is that unlike Google Analytics the information it provides is given to the minute in real time which makes it possible for users to monitor traffic spikes and see what times of day are the most popular for their sites Moz More advanced than any other web analytics tool mentioned so far Moz provides its users with incredibly detailed information that will allow them to not only to monitor their SEO activities but also to actively improve them The data that Moz provides is very explicit and it can tell you your site s exact SERP ranking on specific long tail and short tail keywords making it an essential tool for retail websites that offer a wide range of products Semrush A professional analytics tool that is often used by digital marketeers Semrush allows you to see what keywords are being targeted by competitors and where they are focusing their marketing efforts What s more it can also provide you with strong competitive keywords that are not being used by many other websites thereby ensuring that any content you create will have the highest possible chance of success All of the web analytics tools mentioned offer many other functions in addition to those that we have covered which is why it is worth investigating each and every one of them thoroughly before you commit to any one of them For instance Twitalyzer is ideal for those businesses with a strong focus on Twitter but if a business fares better on Facebook then they are probably better off using Sprout which is designed to analyse Facebook interaction Share this post Related Posts How to Use LinkedIn for Business Marketing Thursday 16th April 2015 Whilst many social media sites such as Facebook Twitter Google etc are broad and can be used by anybody for any number of things LinkedIn has a Read More How To Manage Your Business Social Media Accounts Friday

    Original URL path: http://www.pensunlimited.co.uk/blog/2015/04/13/5-top-web-analytic-tools-for-your-website/ (2016-04-25)
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  • How To Manage Your Business' Social Media Accounts
    popular products made by companies that actively support a particular political party The aim of this clearly was to have a negative effect on the sale of these products thereby hurting the company s revenue and hindering their ability to support the party in question Social Media Etiquette Now that you know why it s so important to manage your business social media accounts and keep a tight rein on what is being posted it s time to look at some of the most basic elements of social media etiquette which if you take to heart should not only keep you out of hot water but will also help to grow your page s following and your brand as a whole Keep The Language Clean Though it is essential to be approachable and friendly a business must always act professionally Posting content that contains foul language is not conducive to this and it will likely put people off liking or following your page Be Helpful Amiable It does not matter if you are having the worst day imaginable and there is practically a cartoon thunder cloud hovering inches above your head social media platforms are a public stage for your company and a business especially small and medium size enterprises cannot afford to deliver a sub standard service to their customers Leave your personal issues for your private account and only post content that will encourage positive interaction Never Brag There is certainly nothing wrong with being successful but no one likes the guy who acts like they have it all Brands are built on the hard work of those who work for and represent it this is true but it s also built on the money of those who pay for your goods or services They are as much a part of your success as anyone else which is why you should never forget to be humble especially on such a public forum Don t Treat It Like Just Another Point Of Sale A business social media accounts are a great place to interact with customers and build brand loyalty but as your Likes and Follows increase it can become more and more tempting to use it as another sales platform Users do not want to see their feeds clogged up with phrases like Buy Now Get Yours Today and other cliché calls to action and constantly subjecting them to it is a fantastic way of quickly losing followers Avoid Automation Social media platforms are a great place for the general public to engage with a business but it is not possible to establish a two way conversation with a machine Keeping a constant eye on your twitter feed may be a hassle but most customers would rather wait a little longer for a personal response instead of being placated by generic automated responses Give What You Get Those who follow your social media profiles are doing your brand a great service and they should be rewarded for it

    Original URL path: http://www.pensunlimited.co.uk/blog/2015/03/27/how-to-manage-your-business-social-media-accounts/ (2016-04-25)
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  • Digital Marketing Guide - Why Content Is King
    way to do this is to have the keywords mentioned regularly on your site Now this is where it gets difficult Assuming your website sells sweets you cannot simply create a 400 word blog post every day that simply goes Sweets sweets sweets sweets sweets sweets sweets Sweets sweets sweets sweets sweets sweets sweets sweets Sweets sweets sweets sweets Sweets In fact if you were to produce this kind of content which is known as spam content you are more than likely going to be penalised which means your chances of appearing on Google s SERP at all will be next to nothing The clever guys at Google know that people are becoming savvy toward the ways in which their search engine works and because of this they are always releasing updates such as Panda 4 1 Penguin 3 0 and Hummingbird which are constantly refining Google s search parameters They do this to ensure that their customers those who use their search engine are provided with the most accurate information possible regarding their search So you see the reason why spam content will not work is that Google can see you are trying to trick it into believing the content you have created is informative and targeted when in fact it is worthless nonsense Content is king essentially means that in order to see your SEO efforts pay dividends the content you create has to be good It s all about quality over quantity and if you re not taking the time to create content that is rich and valuable then you are never going to get anything out of it Share this post Related Posts How to Use LinkedIn for Business Marketing Thursday 16th April 2015 Whilst many social media sites such as Facebook Twitter Google etc are

    Original URL path: http://www.pensunlimited.co.uk/blog/2015/03/19/digital-marketing-guide-why-content-is-king/ (2016-04-25)
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  • Pens Unlimited Blog
    of people but if you hope to be successful these days you have to do more than offer a Read More What Is A SWOT Analysis Monday 9th February 2015 A SWOT analysis is a process carried out by business leaders or project managers to help determine where they currently stand in the market what Read More 5 Good Digital Marketing Habits For 2015 Wednesday 28th January 2015 Being as it is one of the most fast paced areas of any modern business you cannot afford to make too many mistakes when it comes to digital Read More Prev 1 2 3 4 5 Next Blog Home Blog Categories Industry News Marketing Pens Promotional Products ORDER IN 3 STEPS Select your product Browse our extensive range of over 200 products Customise your product Select a style colour choose quantity upload your image Checkout online Simple safe and secure method of payment Home Promotional Pens Best Selling Plastic Pens Budget Pens Metal Pens Eco Friendly Pens Wooden Pens Pencils Engraved Pens Executive Pens Fountain Pens Full Colour Print Pens Highlighters Retractable Pens Pen Sets Boxes Rollerball Pens Stylus Pens Twist Action Pens Wraparound Print Pens Promotional Products Keyrings Torches Notebooks Other

    Original URL path: http://www.pensunlimited.co.uk/blog/?pg=2 (2016-04-25)
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  • Pens Unlimited Blog
    new year to wipe the slate clean and think about where you want to see your Read More The New Product Development Process Friday 2nd January 2015 Whilst it is true that some products those known as Cash Cows are consistently popular from year to year most products if they re successful Read More Promotional Products That Work With Personalised Pens Tuesday 16th December 2014 Personalised pens are our raison d etre it goes without saying but even we have come to accept that from time to time a pen alone is not enough Read More Prev 1 2 3 4 5 6 Next Blog Home Blog Categories Industry News Marketing Pens Promotional Products ORDER IN 3 STEPS Select your product Browse our extensive range of over 200 products Customise your product Select a style colour choose quantity upload your image Checkout online Simple safe and secure method of payment Home Promotional Pens Best Selling Plastic Pens Budget Pens Metal Pens Eco Friendly Pens Wooden Pens Pencils Engraved Pens Executive Pens Fountain Pens Full Colour Print Pens Highlighters Retractable Pens Pen Sets Boxes Rollerball Pens Stylus Pens Twist Action Pens Wraparound Print Pens Promotional Products Keyrings Torches Notebooks Other Promotional

    Original URL path: http://www.pensunlimited.co.uk/blog/?pg=3 (2016-04-25)
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  • Pens Unlimited Blog
    of posts we ve been sharing some of the things that we ve learned over the last few years Read More Social Media Twitter Tips Thursday 13th November 2014 How social media is conducted will have a major impact on how a business is perceived by the general public and Read More Social Media Facebook Tips Monday 3rd November 2014 Social media is a tool that every modern business ought to be using and using well There are a lot of different Read More Prev 1 2 3 4 5 6 7 Next Blog Home Blog Categories Industry News Marketing Pens Promotional Products ORDER IN 3 STEPS Select your product Browse our extensive range of over 200 products Customise your product Select a style colour choose quantity upload your image Checkout online Simple safe and secure method of payment Home Promotional Pens Best Selling Plastic Pens Budget Pens Metal Pens Eco Friendly Pens Wooden Pens Pencils Engraved Pens Executive Pens Fountain Pens Full Colour Print Pens Highlighters Retractable Pens Pen Sets Boxes Rollerball Pens Stylus Pens Twist Action Pens Wraparound Print Pens Promotional Products Keyrings Torches Notebooks Other Promotional Products Other Stationery Office Stationery Pens Pencils Highlighters Whiteboard Marker Pens

    Original URL path: http://www.pensunlimited.co.uk/blog/?pg=4 (2016-04-25)
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  • Industry News | Pens Unlimited Blog
    five days into December and as individuals Christmas is well and truly upon us but as a business Christmas should have been on our minds Read More Promotional Products Week 2014 Thursday 11th September 2014 At 12 00 on Monday the 15th Promotional Product Week officially begins and as an online retailer of promotional pens we Read More This Weeks Biggest Marketing Stories It s Only Tuesday Tuesday 22nd July 2014 Marketing is an immensely broad term that encompasses any facet of a business where the customer s needs and wants are anticipated researched and Read More Why Every Business Needs A Blog Tuesday 3rd June 2014 A blog about the importance of blogs may seem initially at least a little self aggrandising but if you put that aside Read More 1 2 Next Blog Home Blog Categories Industry News Marketing Pens Promotional Products ORDER IN 3 STEPS Select your product Browse our extensive range of over 200 products Customise your product Select a style colour choose quantity upload your image Checkout online Simple safe and secure method of payment Home Promotional Pens Best Selling Plastic Pens Budget Pens Metal Pens Eco Friendly Pens Wooden Pens Pencils Engraved Pens Executive

    Original URL path: http://www.pensunlimited.co.uk/blog/category/industry-news/ (2016-04-25)
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  • Marketing 2 | Pens Unlimited Blog
    that you are able to monitor how much traffic your website is receiving and if the number of views it s receiving is Read More How To Manage Your Business Social Media Accounts Friday 27th March 2015 Most people these days have some experience with social media be it Facebook Instagram Twitter Read More Digital Marketing Guide Why Content Is King Thursday 19th March 2015 Any business that is serious about growing its online presence will be familiar with SEO Search Engine Optimisation SEO is the process by which Read More 6 Outdated Marketing Techniques You Should Stop Right Now Thursday 5th March 2015 Marketing is a constantly evolving field which is why it is important to keep up to date with modern marketing techniques The problem with Read More 1 2 3 4 Next Blog Home Blog Categories Industry News Marketing Pens Promotional Products ORDER IN 3 STEPS Select your product Browse our extensive range of over 200 products Customise your product Select a style colour choose quantity upload your image Checkout online Simple safe and secure method of payment Home Promotional Pens Best Selling Plastic Pens Budget Pens Metal Pens Eco Friendly Pens Wooden Pens Pencils Engraved Pens

    Original URL path: http://www.pensunlimited.co.uk/blog/category/marketing-2/ (2016-04-25)
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web-archive-uk.com, 2017-12-11