web-archive-uk.com


Web directory, archive
Search web-archive-uk.com:


Find domain in archive system:
web-archive-uk.com » UK » S » SEARCHENGINEWORKSHOPS.CO.UK

Total: 153

Choose link from "Titles, links and description words view":

Or switch to "Titles and links view".
  • Information Management
    and agency provision Website design improving conversion rates and helping SEO Categories Adwords General google analytics online marketing PPC SEO seo checklist social media spiders web analytics Search Posts Tagged information management Creating a custom search engine July 21 2011 Creating a custom search engine provides a invaluable information management tool Read the rest of this entry Posted in General Tags information management Comments Closed Home Training courses In house

    Original URL path: http://www.searchengineworkshops.co.uk/tag/information-management (2016-02-18)
    Open archived version from archive


  • Google and the taxman
    years especially in relation to privacy issues and is also increasingly Master of the Online Universe which is worrying I am thinking of the way in which it dominates the online space even to the point of requiring direction from US Justice Department to limit its control of the online travel space following its acquitision of ITA But we all know Google s motto Don t be Evil and to some extent it has managed to retain for itself some of the internet s original ethos of generosity and openness the brand of Larry Page and Sergey Brin developing this massive wonderful technology to open information up to the whole world Well that s one idea A very different view of what Google has become is outlined in the Sunday Times article May 29th on Google s brilliance at tax avoidance The amount of US UK and Irish tax that Google has managed not to pay is eye watering But then before we are too critical and moralistic about it who of us pays more tax than we legally have to and given the opportunity to rearrange out affairs to reduce our tax liability which of us would say but

    Original URL path: http://www.searchengineworkshops.co.uk/general/google-and-the-taxman.html (2016-02-18)
    Open archived version from archive

  • Tracking cookies
    in the situation where a company s sales force uses the company website as part of their sales presentations Being able to exclude this usage from the stats makes an assessment of the site s success in engaging with its target market both in terms of attracting new visitors and in engaging with them It is also valuable to look at how the sales force uses the site so that

    Original URL path: http://www.searchengineworkshops.co.uk/general/tracking-cookies.html (2016-02-18)
    Open archived version from archive


  • wordtracker sign up page
    experience of carrying out a keyword research project and in line with the concept of the online course also enable students to work on the optimisation of their own site as they work through the course It is recommended that the assignment is carried out using Wordtracker but if students prefer the free Google Adwords tool can be used Wordtracker offer a seven day free trial which is ample time

    Original URL path: http://www.searchengineworkshops.co.uk/general/wordtracker.html (2016-02-18)
    Open archived version from archive

  • Google Analytics accounts and profiles - why the difference matter
    other 49 clients data The importance of admin access So why would a client want admin access to their data For one thing I would say they have a right to it if they want it The data is ultimately held by Google but it is the client s site so if they want it then they should have access to everything there is to know about it But there are two common problems that arise if full admin access is not available The first is that the client or their service provider wants to do some analysis on the site and will need to see how the account is set up configure goals and filters etc This is the problem I hit most frequently when I want to provide a stats report for a new client or ongoing monthly reports for existing clients In one recent example I have been looking at an ecommerce site that I know is not performing well and the client wants to know why Google Analytics has not been configured to track ecommerce but it has not even been set up to track transactions for example by tracking the thank you page as a goal This means I have no information at all such as traffic source landing page etc on the few transactions that have been made The second problem is very serious If a client changes their web agency the one holding the Google Analytics acciybt then there is no way of migrating the profile The old agency can simply stop access to the data and there is nothing the client can do about it either legally or practically Even is the old agency wants to hand the data over to the client or the new agency there is no way of

    Original URL path: http://www.searchengineworkshops.co.uk/blog/google-analytics/ga-accounts.html (2016-02-18)
    Open archived version from archive

  • Google Analytics
    to know about it But there are two common problems that arise if full admin access is not available The first is that the client or their service provider wants to do some analysis on the site and will need to see how the account is set up configure goals and filters etc This is the problem I hit most frequently when I want to provide a stats report for a new client or ongoing monthly reports for existing clients In one recent example I have been looking at an ecommerce site that I know is not performing well and the client wants to know why Google Analytics has not been configured to track ecommerce but it has not even been set up to track transactions for example by tracking the thank you page as a goal This means I have no information at all such as traffic source landing page etc on the few transactions that have been made The second problem is very serious If a client changes their web agency the one holding the Google Analytics acciybt then there is no way of migrating the profile The old agency can simply stop access to the data and there is nothing the client can do about it either legally or practically Even is the old agency wants to hand the data over to the client or the new agency there is no way of doing it So how does this confusion between accounts and profiles arise The big problem is that so few web agencies especially small ones understand Google Analytics I have come across this profile problem many many times and never has it been intentional It is simply that web agencies do not understand that setting up a new profile for a new site is not

    Original URL path: http://www.searchengineworkshops.co.uk/tag/google-analytics (2016-02-18)
    Open archived version from archive

  • Google Analytics - fast access mode is removing data
    access mode a nightmare I am not sure what it is supposed to do but what it is actually doing is removing my data The moral of this must be that you get what you pay for and with GA free has always been a very good deal for a very good product But if I were paying anything for this I would be on the phone immediately and asking for this feature to be removed or I would move to another web analytics solution Perhaps it works for the large sites that it is apparently aimed at but in my experience 99 of sites are what Google would term small but they are still providing the marketing life blood for 99 of businesses In my experience the problem arises when I try to segment data For example all visits is returning perfectly normal accurate data but when I try and look at new visitors then all the current data is removed and only the previous time period comparison data is visible Fast access mode would seem to be just too clever please Google remove it or make it optional if it really is a worthwhile feature for some sites

    Original URL path: http://www.searchengineworkshops.co.uk/blog/google-analytics/fast-access-mode.html (2016-02-18)
    Open archived version from archive

  • How to exclude internal traffic from Google Analytics
    Click on Analytics settings top left to open up the following screen Click on Add new profile top right Tick the box Add new profile for an existing domain You need to give the profile a name I suggest exclude internal Your new profile will now appear in the Analytics Settings window Click Edit profile and scroll down to Filters applied to profile and click Add filter In the Filter type drop down select Exclude traffic from the IP addresses that are equal to You need to know your IP address There are lots of website out there that will tell you one such is http whatismyipaddress com The site will automatically detect your IP and will present it as IP information It will take the form of a number with four groups of digits each separated by a full stop Simply copy these four sets of digits in the four boxes give the filter a name Me or web agency etc and your are done Profiles and Best Practice You could of course simply add the filter to your existing default profile but it is far better and safer to leave one profile completely untouched This means that if

    Original URL path: http://www.searchengineworkshops.co.uk/blog/google-analytics/how-to-exclude-internal-traffic.html (2016-02-18)
    Open archived version from archive



  •  


web-archive-uk.com, 2017-12-12