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  • Steve Earl | Social Media in Business
    key 560700 locale en US trk tab pro Biography Steve began his career sniffing around people s dustbins for news but now spends his time sifting through businesses marketing trash to pick out their best stories Having trained as a news and business journalist and been a beat reporter he now works for clients who need positive information extracted from their businesses and talked about in the newspapers magazines on the internet on TV and radio As well as millions of run of the mill client stories he has served up some stranger news to the world including a user friendly atomic bomb experiment the world s most sophisticated milk carton spout and digitised sheep worrying Completely separately he has worked on PR for the corporate resurgence of IBM and the creation of Virgin Media Business He has also worked on PR for BP and Tesco More separately still he has suppressed situations that clients were glad did not see the light of day He founded a PR agency Rainier PR in 1998 and sold it in 2006 to Loewy He now runs Speed Loewy s PR arm He previously worked for two of the world s largest PR companies

    Original URL path: http://socialmediainbusiness.co.uk/user/steve-earl (2016-02-14)
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  • Social Media Experts | Social Media in Business
    driving Sun into the vibrant Startup and SMB community aiding and supporting young companies to get off the ground rapidly at lower cost whilst building a scaleable Lloyd Davis Social Artist Master Community Building The Tuttle Club Lloyd Davis is Social Artist in Residence at the University of London s newly opened Centre for Creative Collaboration Blogging and podcasting since 2004 he has earned a solid reputation as an innovative thinker and doer bringing a fresh perspective to how people can become more effective Stuart Bruce Managing Director Wolfstar Consultancy 20 years of public relations experience consultancy and in house the comms wunderkind is seriously web savvy his CV reads like a top ten of all things tech PRWeek PowerBook UK s top 1 of most influential PR people International and national conference speaker Top Mitzi Szereto Author Blogger Vlogger Mitzi Szereto Author blogger Errant Ramblings and Web TV entrepreneur Mitzi Szereto writes across the genres and creates and presents Mitzi TV which covers the quirkier side of London An active personality in social media she s been dubbed The Queen of Facebook and has even been mentioned in the Kate Worlock Director Lead Analyst Outsell Kate Worlock leads Outsell s coverage and research on educational publishing K 12 higher ed and training In addition she tracks the usage and application of social media assessing its relevance to publishing and information businesses Furthermore Kate serves as an executive level Tamara Littleton CEO eModeration Tamara Littleton founded eModeration in 2002 and has nurtured its growth into one of the world s leading moderation and community management agencies with an impressive client list incuding MTV ITV 02 Nokia and ESPN as well as leading agencies like Ogilvy Saatchi Saatchi Euro RSCG Pascale Perry Head of Marketing Arena Flowers Pascale Perry is Head

    Original URL path: http://socialmediainbusiness.co.uk/social-media-experts?page=1 (2016-02-14)
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  • Social Media Experts | Social Media in Business
    filter inc on line 589 strict warning Declaration of views handler filter options submit should be compatible with views handler options submit form form state in home socialmediainbus public html modules views handlers views handler filter inc on line 589 strict warning Declaration of views handler filter many to one init should be compatible with views handler filter init view options in home socialmediainbus public html modules views handlers views handler filter many to one inc on line 104 This page represents our growing database of speakers and experts We draw from this list for a variety of our events Click on a user to explore which event they have taken part in with us Beth Ritter Guth Instructor Literature Alive in Second Life Beth Ritter Guth teaches English Programming Gaming and Robotics at Oak Hill Academy in Virginia USA She has worked with virtual worlds as the founder of the non profit Literature Alive in Second Life She is also the founder of the initiative Girls Gone Wired STEM Opportunities for Dr Mariann Hardey Associate Director Centre of Communication Lecturer Social Media Marketing Duham University Mariann is Associate Director to the Centre for Communication and Lecturer in Social Media

    Original URL path: http://socialmediainbusiness.co.uk/social-media-experts?page=2 (2016-02-14)
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  • Social Media Experts | Social Media in Business
    potential Jamie Riddell One of the most experienced and innovative digital media strategists in the UK Currently on a sabbatical since leaving in March the agency he founded in 1999 Jamie set up Digital Media Divisions for London Agencies The Media Business now Mediacom EHS and Grey Interactive between Joanne Jacobs Social Media Consultant Joanne Jacobs ConsultingUK Joanne Jacobs is an expert in social networking technologies and has been Director of a production house for social networking platforms Hailing from Australia Joanne has provided advice to large firms on how to generate benefits from emerging technologies and she has a long history in eaon pritchard Head of Digital strategy Geronimo marketing agitator punk rocker Ged Carroll Ged Carroll is director digital strategies at Ruder Finn working with the agencies clients in the technology pharmaceutical regulatory and consumer sectors Ged has 14 years consumer media and technology marketing communications experience He has advised and developed successful Tim Callington Tim is a communications consultant for Edelman Public Relations specialising in digital and social media He cut his PR teeth in the technology industry and had his first taste of social media and digital communication in the heady days of the dotcom boom and bust Today Tim Katy Howell Managing Director immediate future With over 20 years industry experience Katy is renowned for her insight and knowledge of online PR and social media Highly respected in her field she manages the online PR diploma module for the Institute of Direct Marketing and the Institute for Andrew Gerrard Director d marketing Andrew Gerrard is a social and digital media strategy consultant helping organisations to understand and engage in the conversations that their users and customers are having and how to convert them into mutually profitable long term relationships With a proven track record of

    Original URL path: http://socialmediainbusiness.co.uk/social-media-experts?destination=social-media-experts (2016-02-14)
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  • social media services | Social Media in Business
    London and international digerati We are agile therefore You ll receive a free personalised business report and you will find we communicate in plain English no geeky technical waffle You ll agree a fee structure and timescale at the start You ll see our fees are reasonable you don t pay for expensive offices with 60 foot glass tables and waterfalls You will learn we don t sit on the fence You can reach us easily we are always available at the end of a phone in person skype email twitter wherever you prefer You ll find we won t shunt you from one department to another a frequent complaint from our clients who have switched to us from big city firms You ll discover we often act as quasi in house consultants co ordinating our client s entire internet functions You will be told what s happening all the time You can be sure we get on with it Just a few of things we can do Improve search engine placements SEO paid SEM Website development consultancy keyword targets redirects Blogger relations and advocacy programmes Brand monitoring who is talking about you and where Build community websites basic to

    Original URL path: http://socialmediainbusiness.co.uk/social-media-services?destination=node%2F2080 (2016-02-14)
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  • Testimonials | Social Media in Business
    shape a solid local profile Chris is always available to offer a critical eye over practical plans and projects He is currently working on the roll out of on line education and the integration of social media into the working routines of successful organizations Ken Vitto Director of Marketing GizMac Accessories The news distribution web site that Chris runs is a great resource for marketing and especially important for Search Engine Marketing specialists like myself Chris work in maintaining an important and easy to use service shows through with the excellent results that are obtained Eaon Pritchard New Channel Development and User Experience WEAPON7 business partner Chris combines tech knowledge creativity business sense a passion for all things digital with the ability to enthuse others and pass on that knowledge In particular he opened my eyes to the possibilities within immersive virtual worlds I d recommend Chris to any organisation that wants to get involved in emerging media Caron Jane Lyon Owner PCM creative Chris Hambly Creative essence business drive with a passion to inject every project and venture with an infectious enthusiasm A phrase that can be used to describe Chris Since lending my services as an event ambassador for the Summer of Love Festival SOL staged at his ACHUB presence on Second Life in August 2007 Since collaborating and participating in the unconference MediaCampBuck07 event in the south of England I am constantly astonished by Chris s productivity extensive network and people skills A prolific podcaster producing AC radio Running Man radio and CarCasts Blogging and more An air of ease and his willingness to share his knowledge not to mention a great soothing vocal tone plus a musician and audio recording specialist I can t imagine a project that won t succeed with Chris on board Mal

    Original URL path: http://socialmediainbusiness.co.uk/testimonials?destination=node%2F15 (2016-02-14)
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  • Measuring ROI For Social Media | Social Media in Business
    social media campaign is top of the agenda There is a problem how this is done is disputed Views on the subject can vary with a lot reputable business minds having opposite opinions Business Insider for example says that the ability to measure ROI for social media is a myth arguing instead that companies are now moving towards using sites like Twitter or Facebook only as online testaments of their brand awareness On the other side of the coin Entrepreneur sees social media sites as an almost definite indicator of ROI maintaining that conversions from such websites can very much be used to track a business return But where to stand As with many heated debates perhaps it is more the middle ground that is the safest What do I mean by this Well first it is important to know what both viewpoints agree on for the task of attempting to actually measure ROI from social media even if some don t believe it will work all sides of the argument agree that online analytics tools are key for example Google Analytics these help keep tabs on things like web traffic social mentions and conversions from social sites As well as this very few people dispute the fact that despite accurate social media ROI measurements being controversial in nature a company s potential reach gained via social media can be calculated Why not attempt to capitalise on that So with the above in mind it s advisable to think about what ends you want to gain from starting a business Twitter account for example Maintaining the view followers cash will do you no favours while insisting followers nothing useful will be an equally detrimental standpoint Setting realistic targets for your use of social media is important don t expect your

    Original URL path: http://socialmediainbusiness.co.uk/measuring-roi-social-media (2016-02-14)
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  • The Zen of Crowd Sourcing | Social Media in Business
    There are literaly thousands of case studies on the Internet Crowdsourcing when done properly can shorten the time it would normally take to get a product to market by providing immediate feedback in addition to conventional research and development and testing In fact it has been said that the new business model of the future is in fact having a product in a permanent state of development think Google Critics of this method feel the amateurs are being exploited as free labor when a company would normally spends thousands to pay professionals for logo design research and development and advertising campaigns etc Although typically crowdsourcing is not monetarily compensated many companies utilise contests so participants receive some incentive for their efforts The thing is though is this We all have opinions we all love to give feedback about our favourite brands You only have to look at the way some folk will defend their brands to the death the more you argue the stronger their belief becomes A good example of this would be Apple products vs PCs or Coke vs Pepsi Caution is needed though as there is the potential that it could backfire for your business Depending on the social or economic environment your company s reputation could be sullied A US car company used crowdsourcing to promote one of its more popular SUVs at a time of rising petrol prices and environmental awareness The end result was a lot of submissions posted to their website and YouTube maligning their product You don t want bad reputation you want to carefully plan for good reputation so it needs smart thinking Is it really the crowd that comes up with the solution or a small few within the crowd It can often be a few influencers not always that

    Original URL path: http://socialmediainbusiness.co.uk/zen-crowd-sourcing (2016-02-14)
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web-archive-uk.com, 2017-12-17