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  • April | 2015 | The Marketing Witch
    full of hot air While it may be a little difficult to convince someone that the people in your video are truly fans of you and your products it comes across better than always doing videos alone When your customers ask the same thing over and over again create a video to answer them This will allow them to quickly solve their problems without having to email or call your company This saves you money in customer support and builds rapport with both current and potential customers Remember that effective videos are a balanced audio and visual experience Have a good solid script to use for what is said However make sure that you also employ appropriate imagery within the visual frame as well The two should work together to reach the viewer s right and left sides of their brain After you have gathered information about and reactions to your videos make a new one Put into practice what you ve learned to improve the content and quality of your videos Don t ignore captions and subtitles in your videos Text is as important in a video as the actual moving pictures as it can anchor what s being said in the minds of the viewers Highlight key words and phrases which make an impact and underline the message the video is trying to get across Learn what makes a video successful or not You can always use your own judgment about a video s likely appeal The best way to see what works however is to look at the statistics How many views did it get How long did they watch for Was it shared If you are just getting started with video marketing then get a video up as soon as you can Studying tips and techniques and learning theory and planning is all good However there is no more effective teacher than trial and error Get your first video up and you will learn a lot You can put up a podcast feed on your site to syndicate your video around the web This will get your video out to a much larger audience than just social media or YouTube will For example post it on Amazon for the Kindle or iTunes for their devices and see your audience grow It is important to add your URL into your video It is fairly easy to add a text box to your video and this text box should contain information like your URL and the name of your website This helps make it easier for video viewers to find your website Don t forget to add your URL within your videos You can do this through the use of a text box on your video This is a great way to let people know where they can go to find new information and products If you don t include the URL they ll watch and forget you Hire a professional to handle the lighting Shooting a video

    Original URL path: http://www.witchcraftbib.co.uk/2015/04/ (2016-02-18)
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  • The Marketing Witch › Log In
    The Marketing Witch Username Password Remember Me Lost your password Back to The Marketing Witch

    Original URL path: http://www.witchcraftbib.co.uk/wp-login.php (2016-02-18)
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  • admin | The Marketing Witch | Page 2
    get a better idea of your search engine results Establishing a strong presence in social media will help improve the reputation of your business Creating a Twitter account blog or Facebook page will help your interaction with prospects and customers Nowadays most people expect companies to have a social media presence This is a great way to post relevant contents about your company and monitor what it s being said Write articles on other sites for a better online business reputation This can help many people see you as a professional End your articles with your name company and a link back to your website Where you write will depend on the purpose of your business your niche and your target audience Try to keep the content as relevant to these items as possible Create a mailing list Make signing up for your mailing list fast and simple To help bolster you mailing list offer a coupon or other incentive to encourage signing up As an added bonus you can increase your mailing list by offering a coupon for referrals This can be a free small product or a cost saving coupon If your business is listed on a rating site that allows business owners to respond make sure that you take advantage of this Whether the feedback you are given is good or bad you should respond to it Thank people who have nothing but praise and offer something to those that are unsatisfied When you are on your social media pages make sure that you try your best to sound as real as possible Trying to sound too corporate or too casual will only make you come across as a big phony It is best to find some middle ground that allows you to act more natural Get involved with your community One of the best ways to bolster your company s reputation is to do charitable deeds in your community By taking the time to give back to your community you will receive good publicity and will also allow you a chance to talk with a lot of people that you otherwise would never get to talk to If your company has a negative review online do not overreact One of the worst things a company can do is respond to a negative comment or complaint with anger Also do not try to retaliate against whoever posted the complaint These types of reaction are not going to solve the problem and will only draw more attention to all the negativity You should consider a guarantee if someone is not completely satisfied with your product This is where excellent customer service begins Customer returns cannot be be resold as new so you might lose a little bit of profit It is well worth the loss to gain positive feedback from providing great customer service Good reputation management is not about saying good things about your own company It is about your company s positive actions Consumers judge a

    Original URL path: http://www.witchcraftbib.co.uk/author/admin/page/2/ (2016-02-18)
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  • April | 2015 | The Marketing Witch | Page 2
    to get a better idea of your search engine results Establishing a strong presence in social media will help improve the reputation of your business Creating a Twitter account blog or Facebook page will help your interaction with prospects and customers Nowadays most people expect companies to have a social media presence This is a great way to post relevant contents about your company and monitor what it s being said Write articles on other sites for a better online business reputation This can help many people see you as a professional End your articles with your name company and a link back to your website Where you write will depend on the purpose of your business your niche and your target audience Try to keep the content as relevant to these items as possible Create a mailing list Make signing up for your mailing list fast and simple To help bolster you mailing list offer a coupon or other incentive to encourage signing up As an added bonus you can increase your mailing list by offering a coupon for referrals This can be a free small product or a cost saving coupon If your business is listed on a rating site that allows business owners to respond make sure that you take advantage of this Whether the feedback you are given is good or bad you should respond to it Thank people who have nothing but praise and offer something to those that are unsatisfied When you are on your social media pages make sure that you try your best to sound as real as possible Trying to sound too corporate or too casual will only make you come across as a big phony It is best to find some middle ground that allows you to act more natural Get involved with your community One of the best ways to bolster your company s reputation is to do charitable deeds in your community By taking the time to give back to your community you will receive good publicity and will also allow you a chance to talk with a lot of people that you otherwise would never get to talk to If your company has a negative review online do not overreact One of the worst things a company can do is respond to a negative comment or complaint with anger Also do not try to retaliate against whoever posted the complaint These types of reaction are not going to solve the problem and will only draw more attention to all the negativity You should consider a guarantee if someone is not completely satisfied with your product This is where excellent customer service begins Customer returns cannot be be resold as new so you might lose a little bit of profit It is well worth the loss to gain positive feedback from providing great customer service Good reputation management is not about saying good things about your own company It is about your company s positive actions Consumers judge

    Original URL path: http://www.witchcraftbib.co.uk/2015/04/page/2/ (2016-02-18)
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  • The Marketing Witch › Lost Password
    Marketing Witch Please enter your username or email address You will receive a link to create a new password via email Username or E mail Log in Back to The

    Original URL path: http://www.witchcraftbib.co.uk/wp-login.php?action=lostpassword (2016-02-18)
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web-archive-uk.com, 2017-12-17